Flooring is one of the most important structural and aesthetic parts of a home. With as much foot traffic as floors get, they can wear down if not treated carefully. Flooring experts keep floors looking good and functionally safe. There are many reasons you may want to look for flooring experts, including:

  1. To increase the value of the home
  2. To repair damage
  3. To change the look of the home
  4. To improve maintenance required

Top 10 Best Rated Flooring

Empire Today is known for its in-home service and a range of flooring and window treatment offerings. With more than one million satisfied customers and 50 years of experience, the company is an enduring customer choice.
Founded in 1994, Lumber Liquidators specializes in hardwood flooring and is now the largest retailer in the United States. Lumber Liquidators has also launched a free air test program for laminate floors.
Mohawk Flooring is made in the USA and can handle any flooring needs ranging from cork to carpet. Customers benefit from Mohawk's impressively long history in the business, they've been doing flooring since 1878.
National Floors Direct offers a 15% price guarantee to prove they offer the lowest flooring prices available. Free next-day installation is available on all in-stock flooring, and furniture moving is included at no extra charge.
Pergo established its name by inventing the laminate flooring business, and they continue to offer the best in durable flooring. Pergo now has 5,000 U.S. based retailers, so finding a great Pergo product is close to home.
Flooring America offers exclusive brands to budget-conscious consumers who still want great design. With the My Floor Style app, users can upload photos to see flooring options against existing furniture and home decor.
Touting its presence as an online-first retailer, iFloor.com is eager to give customers the very best deals the Web has to offer. With five free samples and on-demand customer service, you can be sure you are in good hands.
The Home Depot is a leading retailer and installer of carpet and other flooring. They offer special financing to approved buyers, and customers can track home improvement projects via The Home Depot MyInstall application.
As one of the largest flooring retailers in the United States, Avalon Flooring offers a large selection of options including carpet, vinyl, hardwood and more. Extended financing is available to qualified buyers as well.

Joseph Truini is a home improvement expert who writes extensively about do-it-yourself home remodeling and repair, woodworking projects and tools and techniques. His work has appeared in several national magazines, including This Old House, Popular Mechanics, Country Living, Woman’s Day, and Today’s Homeowner.

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What features matter most?

Materials offered

Some manufacturers make just one or two types of flooring, while others offer a broader range of products. And although there are retailers who focus on one product category—tile, for example—most stores sell and install virtually every type of flooring.

  • Hardwoods: You can sand and refinish solid hardwood floors so they don't have to be replaced. Engineered hardwoods are easier to install and come in many more wood species and colors.
  • Ceramic, porcelain and stone tile: These materials are extremely durable and, when properly installed, waterproof. Tile is most popular in bathrooms, kitchens and foyers.
  • Carpet: Carpeting offers soundproofing, insulation, affordability and a soft, cozy feel under bare feet. It also goes down quickly with a minimal amount of mess and disruption to your home.


Flooring samples allow you to see the color, thickness, construction and quality of the flooring before purchasing it. Samples are especially important for customers who shop for flooring online.

  • Price: Flooring samples are free from many companies, while others charge a nominal fee, usually less than $5. Of course, you can view and handle flooring samples at flooring stores and home-improvement centers, and some retailers will allow you to take samples home if you promise to return them.
  • Analysis: You should consider texture, style and color when comparing samples; you can also test them to see how easily they scratch, dent and stain.
  • Availability: Most retailers have flooring samples on hand for you to take home, while manufacturers and online sellers will ship samples to you.

Pricing factors

While some flooring and carpet companies specialize in discount products, others position themselves in the upscale market. There are other pricing considerations to understand, though.

  • Upfront prices: Carpeting costs vary widely but typically range between $2 and $15 per square foot, not including padding and installation. Natural stone floor tiles start as little as $3 per square foot but can easily cost over $50 per square foot. Glazed ceramic and porcelain tiles average between $2 and $6 per square foot, though high-end products can cost much more. Plastic-laminate flooring prices range from about $1 per square to more than $5, depending on material thickness and scratch resistance.
  • Seasonal sales: Smart shoppers can take advantage of seasonal sales to purchase materials for less.
  • Measurements: Be aware that carpet was traditionally priced by the square yard (there are nine feet in one square yard), but in recent years many retailers are advertising square-foot prices. When shopping, make sure that all products are priced with the same square-area calculation.
  • Resale value: Solid-hardwood floors, if maintained in good condition, will typically add more to the resale value of a home than any other type of flooring. Natural stone tiles are also highly desirable by homebuyers.
  • Energy bills: Most flooring has little insulation value, so it won’t dramatically affect your energy savings. Carpeting has an R-Value of about 1.0, but when installed over dense polyurethane-foam padding can triple the insulating value to about 3.0. Stone and tile feel cool underfoot in summer, and in winter will hold and radiate heat if installed over a radiant-heat system.


Homeowners increasingly have the option to design their own flooring, but expect to pay more for the privilege.

  • Self: Online tools and in-store design help can assist you custom-design the style, color and pattern of your new floor. Just be sure to check the flooring samples before ordering.
  • Company: Several dealers customize flooring using photos, sketches and artwork provided by homeowners.
  • Materials: Carpet tiles and ceramic and porcelain tile are ideal for customization. This is done through placing the tile in unique designs, patterns and colors.


Several companies offer free installation as part of a deal, while others subcontract the job to third parties. Never assume a seller will take care of the installation; get it in writing.

  • Insurance: Installers should be insured and bonded to show homeowners that they've met minimum standards and have coverage in the case of a faulty installation or worker injury. Being bonded offers protection if an installer fails to finish the job.
  • Fees: Be sure to ask about any additional charges for delivery, moving of furniture, or removal and disposal of old flooring.
  • Warranty: Many installations come with warranties. As with all warranties, they provide varying levels of coverage for varying lengths of time. For example, if a homeowner makes an alteration to the flooring after installation or improperly cleans it, he risks voiding his warranty.


Dealers frequently offer financing through specialty credit cards. Others provide financing through loans, either their own or through local banks.

  • Interest-free offers: Interest-free offers are a good idea if you know you can pay off the bill before the term expires; otherwise there are hefty interest charges.
  • Credit impact: Loans from local flooring and carpet companies can hurt a credit score, because local businesses often charge higher interest rates than national companies and are seen as lenders of last resort.
  • Requirements: A down payment from 1-10 percent and minimum purchase amount are common prerequisites for financing through a loan; store credit cards tend to require minimum purchase amounts but no down payments.

What are different types of flooring and carpet?


Capture the warmth and natural beauty of wood with real hardwood floors. They’re available in several species in both unfinished and pre-finished strips and planks. Red oak is the most popular, but maple and ash are common, too. Age and sunlight darken certain species of hardwood, especially cherry, and even the hardest hardwoods are prone to denting and scratching.

Plastic laminate

This category is one of the most affordable and popular types of flooring installed today. It can be laid as a floating floor—no nails or glue required—for quick, easy installation. Each tongue-and-groove plank has a dense fiberboard core topped with resilient, scratch-resistant plastic laminate. It comes in many different faux finishes and colors that resemble natural wood and stone.


Whether ceramic, porcelain, marble or glass, tile comes in many forms. Ceramic tile is more commonly installed on walls, while porcelain tile is used on floors. And many porcelain floor tiles are manufactured to mimic the look of natural of stone, including granite, marble, slate and limestone.


Fabric twist is a much better indicator of carpeting quality than face weight is. Uncut carpet piles are good for high-traffic areas and resist stains well. Some retailers also sell carpeting that can be used outdoors.

Who's it for?

Luxury shoppers

Marble flooring and exotic hardwood flooring are popular offerings for upscale buyers with large budgets. These buyers may also want to customize their flooring.

Budget seekers

Budget seekers want flooring that looks nice and is inexpensive. Overstocks at a wide variety of stores can provide this budget option; laminate and carpeting are also good, less-expensive materials.

People with pets and kids

Animals and children increase flooring wear and tear and the odds of staining. Harder surfaces, such as tile and laminate, are usually best in such situations.

Online shoppers

Online shoppers have as many options as customers who shop in person. Free samples from some stores as well as delivery and installation options add to the convenience of store shopping.

Green shoppers

Folks who have a commitment to buying environmentally friendly products can feel secure when they purchase certain flooring brands, especially sustainably harvested hardwoods, bamboo and cork flooring.

What does the expert have to say?

  • Mohawk Flooring

    Mohawk Flooring unfurled its first carpet in 1878 and uses product innovation and design to shape its assembly practices. As the world’s largest flooring company, Mohawk offers products in over 30 different categories. Its family of brands include Pergo, Karastan, Daltile, American Olean, Quick-Step, Marazzi and Century Flooring.

    • Best for Mohawk Flooring carpets are tailored toward people with pets and kids, luxury shoppers. Green shoppers can find products made with recycled and renewable resources.
  • Empire Today

    The year 1959 saw the founding of Empire Today in Chicago. Since then, the business has grown into a true empire with locations in the majority of U.S. states.

    • Best for Luxury shoppers, budget seekers and people with pets and kids stand to find what they need from Empire Today.
  • Lumber Liquidators

    Lumber Liquidators founder, Tom Sulivan, began reselling excess and unwanted wood in 1993, and the first Lumber Liquidator store opened in 1996. The company now has stores in almost every state and is headquartered in Virginia.

    • Cost: Lumber Liquidators purchases their products directly from mills and manufacturers, so they can sell flooring products for less than many of their competitors. They also have sale items at further reduced prices, and interested consumers can sign up for email discounts.
    • Environmentally conscious: The company only purchases wood from suppliers who have sustainable harvesting practices. They also offer a wide variety of eco-friendly flooring materials like bamboo and cork.
    • Blog: Interested consumers can visit the company’s blog to get tips on choosing and installing flooring. They can also see before and after pictures from other consumers for ideas about their own flooring project.
    • Price guarantee: Lumber Liquidators will match any competitor's price on the same quality of product. Consumers can receive a refund if a similar product goes on sale at a competitor's location within seven days of their purchase. If a product goes on sale at Lumber Liquidators within 30 days of a customer’s purchase, the company will also refund the difference.
    • Live chat: Customers who wish to make a purchase online can receive the same service and advice they would in a brick-and-mortar location. The website features a live chat tool so customers can get immediate answers to their flooring questions.
    • Best for Budget seekers, those with pets and children, online shoppers and environmentally conscious consumers.
  • iFloor.com

    Ifloor.com pioneered online floor shopping in 1998. Its international distribution center is based in Tukwila, Washington, and the company has physical locations in Washington state and Georgia where consumers can see flooring in person.

    • Best for Online shoppers especially benefit from ifloor.com, particularly if they’re budget minded, want to save time and/or prefer to shop from the comfort of their home.
  • HardwoodBargains.com

    In 2008, three friends developed Hardwoodbargains.com with the aim of offering consumers flooring at manufacturer prices. Consumers can stop by the two physical locations in Austin and San Antonio Texas, and Franklin, Tennessee.

    • Focus on hard surfaces: Hardwoodbargains.com specializes in solid hardwood, engineered hardwood, laminate and vinyl-plank flooring. The company also sells unique wood planking for interior walls.
    • Personal attention: Each consumer is assigned a specialist who helps them select the right flooring choice, and then walks them through every step of the process. The company will match any online advertised pricing of an identical product.
    • Samples: Samples are free and shipped through FedEx.
    • Environmental attention: The company plants two trees for every tree that goes into making its products.
    • Customization: Hardwoodbargains.com offers customized flooring that includes choice of wood species, sealing, finish, plank dimensions and stain color with a minimum order of 500 square feet.
    • Best for Online shoppers, budget seekers and green shoppers can find bargains at Hardwoodbargains.com.

  • Pergo

    Pergo developed plastic-laminate flooring, with the first flooring produced in 1979. It is the largest laminate flooring manufacturer in the United States and also produces solid hardwood and engineered hardwood floors.

    • Best for Pergo is especially beneficial in homes with pets and kids, as well as luxury shoppers.
  • Flooring America

    Flooring America is a nationwide chain of locally owned stores. It focuses on offering quality products at low prices, as indicated by their slogan: Flooring options for every style and every budget.

    • Best for Flooring America is popular with budget seekers, people with pets and kids and green shoppers.
  • Harmonics Flooring

    Harmonics Flooring is an exclusive brand only sold at Costco. The company offers four laminate-flooring options including Savannah Hickory, Camden Oak, Sunset Acacia and Mill Creek Maple.

    • Best for Costco members who are budget-oriented and who have kids and pets.
  • Armstrong Flooring

    Parent company Armstrong World Industries began operations in 1891 and is headquartered in Pennsylvania. Armstrong Flooring designs and makes flooring and ceilings products for worldwide distribution. The company manufacturers products for both the residential and commercial market.

    • Best for Luxury shoppers can choose from many high-end materials at Armstrong Flooring.
  • Mirage Floors

    Trade magazines such as Floor Focus, Floor Covering weekly and Floor Covering News has recognized Mirage Floors29 times in the last decade for its outstanding quality. The company is based in Quebec, Canada, and its products are entirely made in North America.

    • Best for Green shoppers and luxury shoppers will benefit from shopping at Mirage Floors.
  • Floors To Go

    Founded in 1976 in California, Floors to Go has grown into a nationwide chain of individually owned stores.

    • 60-day guarantee: The extremely generous 60-day guarantee gives customers more time than the industry standard to decide if their new flooring works long term. Dissatisfied customers can get replacement flooring for free, with labor charges included.
    • Products: Floors to Go offers an extensive line of flooring, including carpet, area rugs, solid hardwood, engineered hardwood, resilient vinyl, bamboo, laminate, stone and tile. It also sells window blinds, shades and interior shutters.
    • Estimates: Floors to Go sends staffers to customers' homes with samples and tools for measurements and estimation.
    • Warranty: Exclusive limited lifetime warranties for staining, soil and wear apply to many products, including carpet variations.
    • Online showroom: The online showroom saves time and allows you to select products and request for a quote from a retail partner.
    • Best for Floors to Go is a good option for families with kids, online shoppers and budget-minded consumers.

  • Bella Cera Flooring

    Based in San Francisco, Bella Cera is a brand of flooring owned by several large flooring distributors. Its mission is to "add beauty to the world, without compromising its health."

    • Best for Bella Cera appeals to luxury buyers and green shoppers.

11 – 15 Best Rated Flooring

Making installation easy for the DIY customer is a key focus of Harmonics Flooring. Their products offer simple click-together installation, and questions are answered in English or Spanish on a convenient 1-800-number.
Armstrong Flooring is a market leader offering flooring at nearly every price point and design aesthetic. Their flooring options are available at major DIY retailers, online and in a convenient downloadable shopper's guide.
Mirage Floors is committed to offering 100 percent natural hardwood flooring with hundreds of choices in species, finish, installation and design. Mirage products are created with sustainable, eco-friendly practices.
If you're seeking artisan-engineered hardwood, Bella Cera Floors is a great option. Each flooring style is designed with boutique-crafted ethos, including hand-scraping and brush-staining for a richer, more unique look.