Wendy's launches Pumpkin Spice Frosty


The fast food restaurant has joined the seasonal craze with a new Frosty and coffee option

While many retailers have been getting consumers ready for fall for a few weeks now with their pumpkin flavored drinks and treats, Wendy’s is just now jumping on the pumpkin bandwagon. 

The fast food restaurant is debuting a new Pumpkin Spice Frosty and Pumpkin Spice Frosty Cream Cold Brew as of September 12. 

“Wendy’s is helping turn our fans’ cravings into reality this fall by introducing our new Pumpkin Spice Frosty,” said Lindsay Radkoski, chief marketing officer for The Wendy’s Company. “From our summertime Strawberry Frosty to last year’s holiday Peppermint Frosty, and now our fall Pumpkin Spice Frosty, we are all about meeting our Frosty fans where they are by bringing familiar and iconic seasonal flavors to the menu."

Coffee and dessert for fall

For consumers looking for fall-inspired desserts or coffees, the two new offerings at Wendy’s can check both items off your list. 

The Frosty texture will remain the same, while the flavoring will feature some of the key fall spices, like cinnamon and nutmeg, along with the typical pumpkin spice. During the fall season, the Vanilla Frosty will be temporarily off the menu, while the Chocolate Frosty will still be available for the next few months. 

The Pumpkin Spice Frosty Cream Cold Brew is made in the same way as the other flavors in this line of coffee drinks, just with the added pumpkin – cold brew coffee mixed with pumpkin flavoring and the Frosty creamer, all over ice. 

“We’re always looking for ways to provide fans the familiar flavors they love with a Wendy’s twist, and that’s exactly how the Pumpkin Spice Frosty Cream Cold Brew came to be,” said John Li, global vice president of culinary innovation at The Wendy’s Company. “We took the iconic pumpkin spice flavor that fans look forward to every year and blended it with our tried-and-true Frosty creamer, for a fall experience fans can’t find anywhere else.” 

Try the fall flavors for less

Wendy’s also has two ways for consumers to try the new Pumpkin Spice Frosty for less this fall. 

Consumers can get a Frosty Boo! Book for $1 at their local Wendy’s, which comes with coupons for five free Junior Frosty treats. Between now and October 31, these coupon books will be available at Wendy’s locations across the country – in-store, at the drive-thru, online, or through the mobile app. 

Uber One members are eligible for a buy one get one free coupon for the new Pumpkin Spice Frosty. This deal is active from September 13-19, and if consumers spend at least $15 on their order, they’re also eligible to add on a medium French fry for free. 

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