Holiday Shopping and Spending

While there are plenty of Black Friday sales to take advantage of this holiday season, Dollar General is preparing to help consumers save beyond just the one weekend. 

The discount retailer announced it will be hosting “24 Days of Deals,” a month-long sales event in December where one item is significantly discounted each day of the month. 

“With the stress of fewer shopping days between Thanksgiving and Christmas this year, we wanted to find a fun way for our customers to plan for and capture upcoming deep discounts on hot items,” said Emily Taylor, DG’s executive vice president, chief merchandising officer. 

“The 24 Days of Savings is a unique holiday promotional campaign for DG and is in addition to all the great savings already available in-store on electronics, appliances, gift wrapping, trees and more.”

What can shoppers expect? 

Dollar General is preparing to discount over 6,000 items storewide throughout the holiday season. However, during its 24 Days of Deals sale, shoppers can expect bigger deals on certain items each day. 

While there’s still a few days before the sale officially kicks off, Dollar General is highlighting some discounts consumers can prepare for: 

• 50% off 36-inch tower speaker system

• $1 sale on all $3 holiday mugs

• 2 for $6 Smithfield bacon

• Buy 1, Get 1 free True Living plates or bowls 

Starting on December 1, the myDG app will be updated every Sunday morning with the full week of sales. In addition, the weekly deals will be posted on Dollar General’s social media channels, in stores, and on DG.com. 

It’s officially the time of year for consumers to start planning for Black Friday. 

Target is the latest retailer to announce its holiday shopping plans, sharing that special deals will begin on November 1 and run through Christmas Eve on December 24. 

"We know consumers have a lot of choices when it comes to holiday shopping, so we're leaning into what Target does better than anyone — great products, great prices and a shopping experience that's easy and fun," said Rick Gomez, executive vice president and chief commercial officer, Target. 

"With amazing deals all season, early Black Friday offers, exclusive deals for Target Circle members, an assortment full of exclusive-to-Target gift options for everyone on your list and our industry-leading Holiday Price Match Guarantee, our team is kicking off the holidays in a way only Target can."

When can you start shopping?

Target has several opportunities for shoppers to save this holiday season. Here’s a breakdown of some of the dates and sales to keep an eye on: 

• Deal of the Day: Target’s Deal of the Day will run from November 1-December 24, offering shoppers exclusive opportunities to save on specific items throughout the store for one day only. Some of the deals Target is previewing: 

  • 15% off gift cards

  • 40% off sleepwear for the family

  • Savings on Apple Watches

  • Savings on floor cleaners 

• Weeklong Deals: Starting November 3, Target will release a new lineup of deals that will change on a weekly basis. Updated every Sunday and running through Saturday, the deals will give consumers the opportunity to save on certain things each week. For the first week (November 3-9), Target is previewing some sales: 

  • Up to 50% off floor care

  • Up to 30% off select home decor

  • Up to 50% off headphones

  • Up to 30% off baby gear

  • Up to 25% off soundbars and TVs 

  • Buy one get one 50% off select toy brands 

• Early Black Friday Sale: Target will be hosting a three-day early Black Friday sale from November 7-9 – a few weeks before Black Friday. Some early sale items consumers can expect during this sale include: 

  • Up to 50% off small appliances 

  • 50% off Threshold holiday sheets

  • Up to 40% off technology

  • 30% off select toys

  • 30% off shoes and clothes 

  • 30% off holiday trees and lights 

• Black Friday Sale: Black Friday sales will start at Target a day early – on Thanksgiving, November 28. In-person sales will begin local time on Friday, November 29.