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Profile Plan Reviews

formerly Profile by Sanford

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Edited by: Jon Bortin

About Profile Plan

Profile Plan is a health and nutrition program combining customized meal plans with weekly, one-on-one coaching to help you lose weight. It was developed by researchers and doctors at Sanford Health. The program is available across the U.S., with costs varying by location and personal goals. You can schedule a free consultation to find out if Profile Plan is a good fit for your needs, body and lifestyle.

Visit www.profileplan.com
Pros
  • Personalized plans
  • Virtual and in-person coaching
  • Multifunctional Journey app
  • 15% weight-loss guarantee
Cons
  • Limited in-person coaching
  • Nonrefundable membership

What is Profile Plan?

Profile Plan, previously known as Profile by Sanford, is a weight loss and nutrition program started in 2011 by doctors and researchers at Sanford Health, one of the largest health care systems in the U.S. It's designed to make weight loss simple and sustainable, combining a custom meal plan with weekly one-on-one coaching. Diets include both Profile Plan foods and items you buy at the grocery store.

Profile Plan says its members lose an average of one to three pounds per week, with immediate results. The company promises you’ll lose 15% of your body weight or more in the first year. It’s open virtually to people from all 50 states — though in-person coaching is only available in 32 states at the time of publishing.

How does Profile Plan work?

Profile Plan pairs one-on-one, weekly health and lifestyle coaching with a personalized nutrition plan that includes both Profile Plan foods and food you buy at a grocery store. The coaching is either virtual (video or phone) or in person, depending on where you live and your preference. You also have access to:

  • The Profile Plan app, Journey, which lets you schedule coaching, set reminders, track progress and send real-time updates to your coach
  • 3D body scans with over 30 body measurements and reporting (in select locations)
  • A smart scale for measuring weight, body mass index, body fat, bone mass and more
  • Journey Mapping, a lesson plan for nutrition, activity and lifestyle
  • A member support group

Profile Plan offers a no-obligation, free consultation with an enrollment specialist to determine if it’s a good fit for you.

Profile plans

Profile Plan has more than 200 different weight loss plans and customizes a plan for each member. All plans come with:

  • One-on-one health coaching
  • A personalized weight loss plan
  • Access to the Journey app
  • Smart scale integration
  • 3D body scans (in select locations)
  • Weekly behavior change lessons
  • Support group access

Examples of the plans Profile Plan offers include:

Reboot
Rebook is Profile’s most popular plan (85% of members). Its goal is to jump-start your metabolism, with a mix of grocery foods and Profile Plan meal replacements, like bars and shakes. As you get closer to your weight loss goal, you shift more toward groceries.
Balance
Balance is for people with certain medical conditions, such as diabetes, heart disease and kidney disease. It’s a nonketogenic plan that helps you lose weight safely.
For Men
This plan is specifically for men — including busy men who need a weight loss plan that’s convenient. It includes on-the-go protein shakes and a customized workout routine for burning fat, building muscle and boosting energy.
Mom
This plan is for women who are planning to have a baby or are currently pregnant, focusing on healthy nutrition and getting all the vitamins needed while safely losing weight. It comes with an interactive workbook with tips for a healthy pregnancy and Nurture shakes made to support you and your baby’s development. You also can encourage and get support from others in the online community.
Perform
Perform is for athletes and others who lead a highly active lifestyle. It includes pre- and post-workout drink mixes. Your coach puts together an activity plan for weight loss. Perform can be combined with Reboot.
Sustain
If you’ve recently reached your weight loss goal or just need a plan to stay healthy, Sustain is an option. One-on-one coaching gives you advice on keeping weight off and holds you accountable for staying active.
Adapt
This plan is for people who are almost at their weight goal. It helps you transition from healthy weight loss to sustainable weight management. The plan includes DNA testing to ensure you’re following a meal plan that works with your metabolism.

Profile Plan also includes a promise that you’ll lose at least 15% of your body weight (or a lower agreed-upon amount) in the first year, or the company will extend your membership by another 12 months at no charge.

Profile Plan cost

Membership cost with Profile Plan is based on your location and your goals, according to the company. At the time of publishing, Profile Plan offers a free, no-obligation consultation. It also offers a two-week trial with all plan benefits for $49.

When you join Profile Plan, you can choose monthly or annual payment. Profile Plan works with some insurance companies to reduce or cover the cost of membership; you can check with your insurer or contact Profile Plan for more information. You may also be able to use your health savings account or flexible spending account to pay for Profile Plan.

Profile Plan FAQ

How much weight can you lose with Profile?

Weight loss varies by person, but Profile Plan says members typically lose one to three pounds per week. The company promises you’ll lose at least 15% of your body weight (or a lesser agreed-upon amount) in the first year.

Is Profile covered by insurance?

Profile Plan has partnerships with multiple insurance companies to lower or cover membership costs. To find out your eligibility, you’ll need to contact your local Profile Plan or talk to your insurer.

Where is Profile available?

You can join Profile Plan from anywhere in the U.S. and get virtual coaching. Profile Plan also has 95 locations across the country, including in 32 states:

  • Alabama
  • Arizona
  • Colorado
  • Florida
  • Georgia
  • Idaho
  • Illinois
  • Indiana
  • Iowa
  • Kansas
  • Kentucky
  • Louisiana
  • Massachusetts
  • Michigan
  • Minnesota
  • Missouri
  • Montana
  • Nebraska
  • New Jersey
  • New York
  • North Carolina
  • North Dakota
  • Ohio
  • Oklahoma
  • Pennsylvania
  • South Carolina
  • South Dakota
  • Tennessee
  • Texas
  • Utah
  • West Virginia
  • Wisconsin
Is Profile pregnancy- and breastfeeding-safe?

Profile Plan is pregnancy- and breastfeeding-safe, according to the company. It has a program specifically designed by doctors and dieticians for members at every stage of pregnancy.

Still have questions?

Is Profile Plan worth it?

Profile Plan is worth considering if you want to lose weight. The company emphasizes one-on-one coaching along with a custom meal plan. It’s available to people in all 50 states, but in-person coaching is only possible in select areas. We recommend speaking to your doctor first about Profile Plan and then contacting the company for a free consultation, which gives you an opportunity to ask about which program is right for you and the cost.

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Profile Plan Reviews

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    Page 1 Reviews 0 - 40
    Customer ServiceStaff

    Reviewed Nov. 4, 2023

    The original Profile Plan (before 2023) was amazing and the members came first. Since the start of 2023, Profile Plan has gone downhill by discontinuing many products, and now are closing permanently. But they are calling it a merger. Firing more than half of the employees, they are now discontinuing the Profile foods, and in-person coaching by end of year. Gaslighting members with half truths and vague information to transfer them to HMR. This wellness plan was amazing, now it's headed for plans that use sugar substitutes that are worse for you (aspartame). Profile was actually designed and created by Medical professionals not just clinical researchers. I lost 50 lbs in my 1st year because of the amazing 1:1 coaching with one main coach who has a Masters in Nutrition, and the doctor created products. Now it's virtual coaching and no Profile products by end of year.

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    Customer Service

    Reviewed Jan. 4, 2023

    Food is okay - counselor was condescending and more concerned about selling services than client needs. Communication between app and counselor is poor and messages o unread. Counselor had to use personal phone as app is poorly designed.

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      Verified purchase

      Reviewed Sept. 23, 2022

      I like their shakes. It also works when you do it. But I'm not a big bar person. I'd like to see something in white chocolate, strawberry or raspberry in the bars. I'm not a chocolate person and all their bars mostly are chocolate based. They need to have something different.

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      Profile Plan
      Response from Profile Plan

      Linda,

      I am happy to hear you liked our shakes! And those are some great recommendations on bar flavors. We are always trying to improve our products and give the most variety so this is great feedback. Thank you for the review!

      Verified purchase

      Reviewed Sept. 3, 2022

      My wife and I started Profile Plan together. She dropped off on it but I kept doing it for a while. I had signed up for a year but stopped after that year. They shut down the physical location that was here so it went to where everything was virtual. Everything got mailed. That lost that personal touch. Doing it through the mail was harder. But when I followed the plan and did what I was supposed to do on the plan, it worked. I was always full. If I tried to change up too much or cheat a little bit, I might have gotten too hungry or wouldn't see the results. I even lost weight during Thanksgiving with it. I was shocked. But I got covid halfway through. I had some bad side effects with it and couldn't go to the gym anymore and workout. I have put all my weight back on that I had lost. But it's no fault of Profile's. It's my own and side effects of covid.

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      Profile Plan
      Response from Profile Plan

      Roy,

      Thank you for the review, we are happy to hear that you were so confident in your old plan and found the success you were looking for. And congrats on crushing Thanksgiving! NSV alert?! It is so hard to stay on track during the holidays but with the right mindset and a few tricks for staying on track, it's completely feasible to stick to a healthy way of eating during the holiday season. So amazing job, Roy! We are sorry to hear you had such poor side effects to your illness. Of course we would love to have you back so you can reach your goals once more. Until then, we’re here if you need anything!

      Verified purchase
      PriceStaff

      Reviewed Aug. 20, 2022

      Profile Plan is a simple program. It was easy to order the bars and the shakes but I didn't care for the fiber drinks that we were supposed to drink once a day. There was a coach that I spoke with every week who was very helpful. But we didn't finish the program. It got a little monotonous as it went along. The fact that you couldn't eat fruit, much of it was a deterrent especially in the summertime. It was also expensive due to the whole program with the coach. We tried to do it without the coach but that was not as successful. The coach part was an important element.

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      Punctuality & SpeedStaff

      Reviewed Aug. 19, 2022

      I gave Profile Plan a try in the beginning of 2019 and I've had some good success. They've always had somebody available if I couldn't see my regular coach. Even during covid, we did the virtual counselling. I find them very helpful. They're always willing to look up something for me if I've got questions and readjust my program as needed. When I’m not very happy where the scale’s at, they're very motivational. They let me see that these things happen and it's part of the program. I have to accept that this is a lifelong journey. It's not just something I'm gonna do then go back to all my bad habits.

      I am a woman of a certain age. I've been through that stage of life where a body slows down. The hormones are working against us. I’m on a plateau for a while and my body is at that point where it's used to things and it's being very stubborn much to my dismay. We're trying to play with getting me into a little ketosis, keeping me with a balanced plan as far as food and nutrients go, but trying to get my body to cooperate. I’ve not been hungry but I haven't always wanted what's on program. Sometimes I wanna go back to bad habits. But if you are committed, the program can be very successful. I've lost over 60 pounds already. I’m just not at goal yet.

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      Profile Plan
      Response from Profile Plan

      Thank you for the great review, Karen. We really appreciate you taking the time to share your experience with us and are so proud you not only saw weight loss success, but learned that getting healthy and staying healthy is truly a lifestyle change. You said it best, it is a lifelong journey. We are so happy we got to be apart of the beginning of your journey and can't wait to see how far you go!

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      Punctuality & SpeedStaff

      Reviewed Aug. 18, 2022

      I like that the program is tailored more towards nutrition and meeting your body's needs over anything. It's encouraging the healthy lifestyle, not just the lose weight fast and then you're done. Also, the coaches are great. Everybody at the Deer Park location that I've interacted with has been super kind, very non-judgmental, no shame kind of thing and also challenging at the same time.

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      Profile Plan
      Response from Profile Plan

      Lori,

      Thank you for the kind words! At Profile we have always stood by our motto "simple, satisfying and sustainable." And how to we make this happen? By not only creating a program that will maximize results on and off the scale, but focusing on building a group of coaches who are going to truly be there for our members and support them throughout their journey. We are so glad you hear you had a positive experience!

      Verified purchase

      Reviewed Aug. 2, 2022

      Got close!. Basically felt good about the 70 lb loss and ran out of steam (and money) to take off that last 10 lbs to goal. Have since gained back about 20 lbs, but still down 55 from my 'high' about three years after starting the program. Thanks.

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      Profile Plan
      Response from Profile Plan

      Chuck,

      70lbs?! So close to your goal, but still SO amazing! You should be very proud of yourself, we are! Thank you for letting us be apart of your journey.

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      Staff

      Reviewed Aug. 2, 2022

      It was a very positive experience with Profile Plan. Overall, the team has been good. They're keeping me on my path.

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      Profile Plan
      Response from Profile Plan

      Debrah, we are glad to hear you had a positive experience with us. Thank you for letting us be apart of your health journey! We are forever Profile proud!

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      StaffHonesty & Transparency

      Reviewed July 21, 2022

      I can’t say enough great things about Profile. I had tried so many other programs and products and I can honestly say this is the best and it really works. I have lost 40lbs and have the skills to keep it off. I also did their MOM program when I was pregnant and was able to have a healthy pregnancy and lose all my baby weight within a month of giving birth. The coaches are amazing and the food is so good I actually miss some of it!

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      Profile Plan
      Response from Profile Plan

      Christina, great job! It is one thing to lose the weight, but to feel confident enough to keep living your healthiest and sustain your weight loss is a whole other kind of success. We are so proud to hear of your accomplishments and are grateful we were able to be a part of your journey through pregnancy and after.

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      PriceStaffRates

      Reviewed July 19, 2022

      Too expensive compared to other plans. Food was expensive. The “counselors” I had kept changing and in the end were inexperienced. For the price, I was hoping to get some real insight and diet help. Buying that door is not a sustainable lifelong plan.

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      CoverageMaintenanceStaffTransparency

      Reviewed July 19, 2022

      I love the products. There is excellent variety in the food choices and they are easy to prepare and eat. The coaching I received has been outstanding. I cannot say enough good things regarding the knowledge, skills and experience of Lindsey. The program does work. I have had tremendous success so far. As I come to the last few pounds I need to complete the program, it has been extremely frustrating because for the past several months my Profile app has not worked and I have not been able to accurately track my food and at times water intake.

      I have demonstrated the issues (won’t save selections, kicks you out of app) to my coach who has made several requests to IT and they have been unable to resolve the issue. Today I was told they believed they had fixed it and asked me to update and try again. Unfortunately, no updates were available. I have deleted, redownloaded and still these issues persist. I simply cannot track my food and water intake with the Profile app. I feel bad for my coach who is trying so hard but can not get resolution.

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      Customer Service

      Reviewed July 19, 2022

      It’s okay. I lost a lot of weight on Profile a couple years ago but gained it all back. It’s really hard to stay with now. So many need a better transition plan. I quit doing the coaching. I don’t live close to a profile store so did the calls by phone which definitely weren’t very effective mostly because they weren’t in person.

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      Customer ServiceSales & MarketingPriceStaff

      Reviewed July 19, 2022

      My experience with the Tanglewood store was wonderful! The program was working really well for me and I even endorsed the program for an ad in a local publication. I can't say enough positive things about them, but then that store closed. I was transferred to the Katy store and the counselors there made me feel like I was not worth working with. They did not understand me, nor did they offer guidance that was helpful to me. When I finally realized I was spinning my wheels with them, I asked for them to transition me from Profile food to a regular diet. They would rattle off some ideas and got off the phone as soon as possible. As a consequence, I've regain all of my weight. Deeply disappointed in how I was treated and in the failure of Profiles to meet their obligation to me as a client.

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      Punctuality & SpeedStaffValue

      Reviewed July 19, 2022

      Jill is always knowledgeable, motivating, helpful, and friendly. She tries to motivate me and keep me accountable to reach my goals. She is always quick to answer any questions and concerns I might have. She also tries to help me get the best value with my product purchases.

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      Profile Plan
      Response from Profile Plan

      Hey Michael! We are glad to hear you have had such a great relationship with your coach, Jill. Our coaches love what they do because of amazing members like yourself. Thank you for the kind words, we wish you a happy and healthy day!

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      PricePunctuality & SpeedStaffFollow-Through

      Reviewed July 19, 2022

      When I went on this program in August of '19, I was 360 some pounds. And by the end of the calendar year, I had gotten down to as low as 277. I hadn't been that light since probably some time my junior year in college. With Profile, I learned how to enjoy vegetables for the first time in my life. Now, I really enjoy having them every meal. The coaches are generally pretty knowledgeable. I’ve been on the program now for coming up on three years this month and I had tremendous success in the first six months. If you follow Profile Plan's plan, you’ll lose about 2 to 2.5 pounds a week literally doing nothing other than getting up, going to work, and not even walking any extra. If you would super charge that and start walking more, about every 45,000 steps that you take, you burn an extra pound.

      I'm not gonna say that Profile was like the silver elixir in life, because it's not. It’s a supercharged super elixir. You can totally do what Profile does if you want to do it the hard way and the slow way. If a person wants to change their eating habits and increase their exercise, bottom line, that's what Profile does. But if you can follow these fairly strict rules, in my opinion, and when I say strict, strict to the extent that there are just things you can't do period, if you follow those rules, the weight loss accelerates. Because they've got you in this ketosis type burning, which is very slow, so your body doesn’t stress, and at the same time, you can burn faster and longer. And so, it’s not like you really have to do anything.

      In the first six months of the program, I was 20 pounds lower than I am right now. So I'm a backslider. COVID hit, and COVID hasn't been kind to anybody. It certainly made a lot of personal choices very difficult when you're locked in in the same place for two years and can't go anywhere or do anything. It totally threw me off track. But I realized that the issue with Profile is not that their program doesn’t work, it’s that it doesn’t work if you don’t stick to it and don’t do your end of the commitment, i.e., follow through with those choices. So that’s where I’m back at. I recommitted myself last week to starting it and I’m already down almost 10 pounds.

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      Profile Plan
      Response from Profile Plan

      Joe, thank you for the review. We really appreciate your kind words and are thrilled to hear you have recommitted yourself. Whether you're on day one or 3 years into your weight loss journey, it is important to take the time to smile at yourself in the mirror and appreciate the progress you've made. No matter the rollercoaster, you should be SO proud of yourself, especially for taking this big step of recommitting. Thank you for letting us continue to be apart of your journey!

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      Staff

      Reviewed July 18, 2022

      All the staff at 69th and Minnesota ave have been great at concentrating on my goal. Very supportive and care about my welfare trying to reach my goal. It’s been a struggle with all the surgeries and health issues I have had in the past year.

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      Profile Plan
      Response from Profile Plan

      Hi Carl. I'm so happy to hear that the coaches at the 69th location have been supportive and caring. Have a great day!

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      Staff

      Reviewed July 18, 2022

      Profile got me on the right track to a healthier me. Candace, my coach was absolutely amazing and extremely encouraging. I could not have asked for a better coach and now a lifelong friend. I cannot say enough about the program. I have gotten 2 other friends on it and it has been amazing to watch them succeed in the program as well. They give you all the right tools, recipes, foods, and support that you will need and more! Profile for life!

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      Profile Plan
      Response from Profile Plan

      Crystal, we are so happy for you! At Profile we gave you the tools you needed to succeed, but it was YOUR hard work and dedication that truly transformed your life. We are very proud to hear that Profile Plan was not only helpful for your weight loss journey, but your friends as well. Thank you for being great!

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      Staff

      Reviewed July 18, 2022

      Working with coaches here in Rochester has been great. There is a losing weight but also gaining some back as you adjust diet. The coaches help you through this and staying active. They enjoy talking with you and learning your goals. The food is good and easy plans to follow.

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      Profile Plan
      Response from Profile Plan

      Hello Craig! We are glad to hear your experience with Profile Rochester has been so positive and love hearing that you enjoyed Profile from all angles: coaching, food, plans. We are so proud of you and thankful we were able to be a part of your weight loss journey.

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      Price

      Reviewed July 18, 2022

      The people were very nice, however the owner of that location was overbearing. Was more concerned with me not being vaccinated for COVID. I have not returned, program was also expensive. I would have continued if the program was more affordable and there was someone else to coach me.

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      Reviewed July 18, 2022

      Profile Plan is easy to follow. I've lost 94 pounds. When you're busy, it’s grabbing a shake and going and that's the easiest part to do. I don’t do the coaching sessions anymore though. I quit when covid came around when they stopped doing it. They started back up but I was so far in the program where I didn't feel like I needed to.

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      Profile Plan
      Response from Profile Plan

      Jodi,

      94 pounds, that's amazing!! Congrats, we are awed at your effort and determination to keep your health in check even with a major roadblock. We can't wait to see you continue to crush your goals and live your healthiest lifestyle yet!

      Verified purchase

      Reviewed July 16, 2022

      I needed to lose weight and the plan sounded like it fit my lifestyle. The counselor has been very nice at providing information and encouragement.

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      Profile Plan
      Response from Profile Plan

      Donna, we are glad to hear Profile Plan was the right fit for you! We work hard everyday to make our members weight loss journey as simple and sustainable as possible. A big part of member success comes from the support of our health coaches who are by your side to make sure you are staying motivated, encouraged and crushing your goals. Congrats on your success, we are so proud we were able to be a part of your journey!

      Verified purchase

      Reviewed July 11, 2022

      My experience with Profile has always been very positive. Megan is a very special Coach and has been a large part of my success with Profile. The products have been very good and satisfying. Thank you Megan and the Coeur d’Alene office for your support and always making me feel welcome.

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      Profile Plan
      Response from Profile Plan

      Barb, we are so happy to hear you not only were satisfied with your Profile plan, but had such a strong relationship with your health coach, Megan, as well. Everyone needs a cheerleader when working through such a challenging journey, but having a friend that offers support and a no-judgment space makes all the difference. Again, we are thrilled you had such a positive experience and are so proud of you for reaching your goals!

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      Customer Service

      Reviewed July 10, 2022

      I would never do Profile again or recommend it to anyone. The woman who is running the Scarsdale location is rude and condescending. The woman who was my “coach” didn't know her ** from her elbow. The program is not sustainable and encourages starvation. I woke up in the middle of the night starving with a splitting headache. When I brought it up to my “coach” nothing was done about it. I was also made to feel too guilty when I asked if I could eat fruit. FRUIT!!

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      Customer ServiceTechPricePunctuality & SpeedRefunds & PayoutsStaff

      Reviewed July 8, 2022

      My first year was excellent, I think it was $150.00 for membership. All coaches were very helpful. Was almost to the point of contacting too much. Then I went on a plan called optavia, lost 40 pounds. Got to be too expensive. Came back to Profile. Membership was $500, ridiculous, but I went with it anyway. Two maybe three coaching appointments and that was it. I left after two months, should have gotten a refund on membership. But it's done now. Hope some improvements can be made. Brian

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      CoveragePunctuality & SpeedStaff

      Reviewed July 8, 2022

      The food/shakes did not sit well with my system, too much whey, too much sugar replacement. I had replaced my sweet tooth, but this program made my brain crave the sugar again. I was looking for help in healthy eating not a Slim Fast plan. It was not for me.

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      Verified purchase
      PriceRefunds & PayoutsRates

      Reviewed July 8, 2022

      I keep getting charged a monthly fee, but have been told by two different people and locations that my membership is no longer active. Your company wants to charge me a new rate of over $400 a month - when I wasn’t paying that before. I asked for a refund of my monthly dues since I have not been able to use this membership and I didn’t get that either. I keep getting charged $32 a month for absolutely nothing. I’m going to have to cancel my card and escalate this. It’s a good product, too bad I can’t use the membership I have been paying for.

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      Verified purchase
      PricePunctuality & SpeedStaff

      Reviewed July 8, 2022

      I loved my Profile journey! I loved the food, coaching, and the non pressure environment. I went at my own pace and didn’t ever feel defeated. The staff did a great job of keeping me motivated and reminding me I am human. If I got a bit sidetracked they taught me how to get back on track. I have always enjoyed life, but I enjoy it more now being healthier and more active. I enjoy working out (never thought that was possible) as well as being super mindful of my eating habits. This is a lifestyle change, not a quick fix which was totally worth it!

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      Profile Plan
      Response from Profile Plan

      Angie, we are thrilled to hear you not only found the weight loss results you were seeking, but are living a happier life in general, enjoying yourself more than ever. At the end of the day, this is all we want at Profile! For our members to live their healthiest lifestyle yet. Thank you for letting us be a part of your journey.

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      PriceRates

      Reviewed July 8, 2022

      Had a great experience in the beginning and lost 25 lbs. Plateaued and then Covid. Counselors were great and product was good. I feel the program is very expensive. I have been on over two years and have spent well over $5,000. Have seen some locations closing and would not order online. Sorry it’s a good product but seems to be poorly managed and priced.

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      Verified purchase

      Reviewed July 8, 2022

      I have been on Profile for 13 months and have lost close to 40% of my body weight. I have eliminated arthritis pain in my knees, gained energy, I have started living again. Profile has taught me how to eat and how to deal with stress and other emotions that have caused me to overeat in the past. Profile has also taught me the relationship between food and activity for a healthy sustainable life.

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      Profile Plan
      Response from Profile Plan

      Hey Kate! First of all, congrats!!! In 13 months you have worked your tail off and are not only seeing the results, but experiencing many non-scale victories along the way. You have no idea how proud this makes us here at Profile! We might provide you with the tools to succeed, but it is YOU who takes those tools and uses them to discover the healthiest version of yourself. We are so glad you have had such a positive experience and are thrilled to be a part your journey. You are amazing!

      Verified purchase

      Reviewed July 2, 2022

      I like the coaching accountability and the menu planning. I’ve lost the weight I wanted to. My BMI is in a healthy range. My goal is to have healthy senior years. My knees do not bark at me when I go upstairs. I've been maintaining my weight. Lost about 20 some pounds and 4 inches.

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      Profile Plan
      Response from Profile Plan

      Camille, congrats on reaching your goal! We are glad to hear Profile Plan was so helpful in your health and weight loss journey. We love that you found success (and many non-scale victories along the way) and are happy we were able to be a part of your journey. We wish you all the best!

      Verified purchase
      Staff

      Reviewed July 1, 2022

      I love my coach. She's wonderful. She's been very supportive, and encouraging. When things haven't gone the way that I wanted them to, she kind of helped me work through that and figure out what I needed to do to get back on track. I've learned a lot.

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      Profile Plan
      Response from Profile Plan

      Elizabeth, we are so happy to hear you found success with Profile Plan. And on top of that, you had a great relationship with your coach and are taking away valuable lessons. This is everything we want for our members! Thank you for letting us be a part of your weight loss journey.

      Verified purchase
      PriceRefunds & Payouts

      Reviewed June 11, 2022

      Too far to drive for what it is. They want you to buy their expensive products after paying a huge amount for the program. I wish I had been able to get a refund. It wasn’t a good fit for me at all. I don’t think the virtual option would have been better.

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      Verified purchase
      PricePunctuality & Speed

      Reviewed June 3, 2022

      I bought a year that was fairly expensive and I was happy the location had early hours. I really enjoyed the relationship I developed with the first coach. She left and the location changed days they were open along with office hours later. It was no longer a viable option for me. If nothing had changed, I probably could have stayed on track and the large outlay of money would have been worth it. I would not recommend it.

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      Verified purchase
      Punctuality & Speed

      Reviewed May 28, 2022

      I made an appointment and talked to Miss Ellen at Profile Plan. She asked me to try the plan for two weeks and see what would happen. During the first two weeks, I lost 10 pounds then I kept steadily losing two pounds after that. I found with Miss Ellen that I cannot eat carbohydrates. She gave me some charts and every time we went and I talked to Miss Ellen, she discussed with me. As long as I stick to my protein, my four cups of vegetables and drink the water I'm supposed to, the weight will steadily come off. I went to my endocrinologist and he said I've lost 40.

      The most important thing I learned in the first two weeks was I should have been having something at 7:00, having something at 10:00, and a real lunch. Not one of their lunches, but one of my lunches. For dinner, I have one of my lunches then I usually do one of their desserts. They have a cheesecake and a lava cake, and I love the jello. I recommended Profile Plan to my friends. After I did it, I gave my daughter two weeks. She’s the same way as me. She cannot have carbs and this and that. She lost 30 pounds as well.

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      Profile Plan
      Response from Profile Plan

      Hello Lisa! I'm glad your coach, Miss Ellen, at Profile Plan was so helpful in your health and weight loss journey. We love that you found success and that we were able to be a part of it. We wish you a happy and healthy day!

      Verified purchase
      Price

      Reviewed May 23, 2022

      Save your money for a personal trainer. You will spend too much money on the food and get sick and tired of eating the same thing week after week. All it consists of is shakes, fiber and bars, way too expensive.

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      Verified purchase
      Contract & TermsPriceRefunds & Payouts

      Reviewed May 19, 2022

      I felt like I was taken for my money with Profile! I signed up for in person coaching and profile left our city. I feel like I should have been offered a prorated refund at the very least. I had a horrible experience. I never got the experience I signed up for and it cost me a lot of money. I was totally ripped off! Not a happy client.

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      Verified purchase

      Reviewed May 19, 2022

      I have tried all the weight loss programs, diets, and I have tried making my own weight loss plans without success. Profile has exceeded my expectations. If you follow the plan, IT WORKS!!! I am continuing to lose weight and inches. The coaching and accountability are keys to my success. I am looking forward to continuing my journey!

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      Profile Plan
      Response from Profile Plan

      Heather, thanks for the recommendation! We are thrilled to hear you have had such a positive experience with Profile and happy you are letting us be a part of your journey. We are so excited to see you continue to reach your goals and become your healthiest self yet!

      Verified purchase
      Price

      Reviewed May 18, 2022

      I appreciate being able to order directly from the website so I hope that's not going to change. I feel like I'm cheating on my local profile franchise but the shipping with them is inconsistent, packages get lost, orders arrive incomplete - there have been more than a few headaches which have caused me to order other shakes (WonderSlim and Premier Protein) in the earlier days of this program to get by because I ran out of food. I told my coach about ordering directly, I feel really bad about it (which was a bit awkward and that's a bummer, I shouldn't have to feel guilty about spending hundreds of dollars on profile food). Anyway - please keep the website open for those of us who need to stay stocked. And finally - if you guys don't start offering some incentive - buy one/get on free, special deals for members - I'm going to cut back and supplement with cheaper products that have almost the exact same nutrition labels because your food is too expensive.

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      Profile Plan
      Response from Profile Plan

      Hi Michelle. Our website will always be available for convenient online ordering! Have a great day!

      Verified purchase
      CoverageTransparency

      Reviewed May 18, 2022

      Had only a 20 minute consult. No real explanation of how the plan worked. Never got scale to work -- they just kept replacing it.. Only 1 coach available. My chosen location closed and had to go to a different location. Waste of money.

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      Profile Plan Company Information

      Company Name:
      Profile Plan
      Company Type:
      Private
      Year Founded:
      2011
      Formerly Named:
      Profile by Sanford
      Address:
      4800 W. 57th Street
      City:
      Sioux Falls
      State/Province:
      SD
      Postal Code:
      57106
      Country:
      United States
      Website:
      www.profileplan.com