Noom Reviews

4,898,292reviews on ConsumerAffairs are verified
  • We require contact information to ensure our reviewers are real.
  • Our moderators read all reviews to verify quality and helpfulness.
  • We use intelligent software that helps us maintain the integrity of reviews.
+1 more
Author picture
Edited by: Jon Bortin

About Noom

Noom is a personalized health and wellness app that provides access to coaching in your pocket. The company’s habit-changing solutions include daily lessons and progress tracking for weight loss and stress relief. The custom plans are tailored to your specific goals and needs. Noom also provides weight loss and menopause medications, including GLP-1s.

Pros
  • Community support
  • Online access to clinicians
  • Personalized plans
Cons
  • Dieticians aren’t available 24/7
  • Meal plans not provided

Helpful Reviews

Dallas, TX
Verified purchase
My experience with Noom was disappointing from start to finish. The program promises psychology-based coaching and personalized support, but most of what you actually get is a ser...

Read more

Indian Trail, NC
Verified purchase
“I have lost weight and the Noom app has been instrumental in that. I found the app easy to use and the advice provided was pertinent to my experience. ...now have the tools I nee...

Read more

What is Noom?

Noom is a mobile-based wellness program that uses psychology to encourage long-term healthy eating habits. Through the Noom app, you get:

  • Personalized, one-on-one coaching from a health expert and a support group with other Noom users for motivation and support
  • A progress tracker to log meals and water intake, record your exercise sessions, input your blood pressure and glucose and track your weight loss progress
  • An in-app pedometer
  • Access to courses that walk you through lessons, like the psychology of weight loss and food fundamentals, using interactive articles, games and quizzes
  • The ability to chat with a clinician

The program is backed by 40 peer-reviewed scientific articles and a team of behavioral health experts, neuroscientists and statisticians.

How does Noom work?

Noom works by motivating you to change your behavior through psychology lessons. To start, you complete a quiz that takes about 10 minutes to determine your individualized weight loss plan. The quiz asks you to answer questions about your goals, health, current habits, behaviors and more.

After you take the quiz, you make your initial payment and download the app to start the program.

Noom programs

Noom has three programs: Noom Weight, Noom Mood, and Noom Med:

  • Noom Weight: This is Noom’s flagship weight loss program, built on personalized plans and a habit-changing approach to weight loss.
  • Noom Mood: A program that provides tools and coaching for individuals to learn to balance stress and anxiety. Like Noom Weight, the program starts with a quiz to ensure that you get recommendations uniquely tailored to you.
  • Noom Med: Noom customers can access weight loss medications, including GLP-1s like semaglutide. Noom also offers hormone replacement therapy (HRT) for women going through menopause to help support weight loss.

Noom example

For a woman in her 20s wanting to lose 35 pounds, Noom calculated a daily calorie goal of 1,320 over six months. This is with a weight loss speed of 7 out of Noom’s 9-point scale.

The daily calorie goal is based on your age, starting weight, goal weight and preferred weight loss speed. Noom doesn’t scold you if you don’t meet your goals — it provides motivating messages encouraging you to continue doing lessons instead.

» MORE: Best online nutrition coaching

What can you eat on Noom?

The Noom diet plan doesn’t have food exclusions or banned foods. Instead, foods are assigned a color — green, yellow or red — that acts as a portion guide and not an indicator of “good” or “bad” food.

  • Noom green foods: Green foods are the least calorie-dense and have the highest number of nutrients. Most green foods are vegetables and whole grains, such as spinach, apples, sweet potatoes and brown rice. Noom users can eat green foods in larger quantities.
  • Noom yellow foods: Yellow foods have less healthy nutrients than green foods but can be enjoyed in moderate proportions. Many yellow foods are starches, lean meats and dairy products, including eggs, salmon and black beans.
  • Noom orange foods: Orange foods are the highest in calories and have the least healthy nutrients. Most orange foods are red meats and dessert dishes, like bacon, popcorn, almonds and ice cream. Orange foods aren’t totally off-limits but should be eaten mindfully.

When you log your meals or snacks into the Noom app, it automatically sorts the food into one of the three colors so you can monitor the number of calories you’re eating from each group and visually see where to make improvements.

How much does Noom cost?

Noom costs $70 per month for the monthly auto-renewing plan. However, the more months you commit to, the better the deal — see the auto-renewing subscription pricing below.

  • Monthly plan: $70
  • Two-month plan: $129
  • Three-month plan: $159
  • Four-month plan: $169
  • Five-month plan: $174
  • Six-month plan: $179
  • Seven-month plan: $184
  • Eight-month plan: $189
  • Nine-month plan: $195
  • 10-month plan: $199
  • 11-month plan: $205
  • Annual plan: $209

Since Noom plans are individualized, the total cost of your plan will vary based on the recommended time it takes to reach your goal weight.

Medications are an additional cost on top of these subscription fees, with GLP-1s starting at $149.

» MORE: How much does a nutrition coach cost?

Is Noom worth it?

Noom is worth it if you want to lose weight through learning healthy habits and psychological methods. A reviewer from Georgia said, “This has been one of the best experiences I’ve had losing weight, learning about my body and mind and maintaining motivation. Compared to other programs, the focus is on LEARNING!”

However, Noom might not be for you if you don’t want to log every detail of your meal. A reviewer from Nebraska said, “While the lessons are great and give me a lot to work on, the coaching and food logging leave a lot to be desired.”

Overall, Noom gives users the motivation and support they need to change their habits for the better.

Noom FAQ

How much does Noom cost per month?

The monthly Noom subscription starts at $70 per month but goes down dramatically as you commit to additional months. For example, the annual plan is $209, which equates to about $17.40 per month.

Is there a free version of Noom?

You can download the Noom app for free and use it to log weight, food, and exercise. Most of the other features, including access to the Noom community and 1-on-1 coaching, require a paid subscription.

Will Noom prescribe Ozempic?

Noom does offer GLP-1 medications, including Ozempic and compounded semaglutide (the active ingredient in Ozempic). Noom clinicians will prescribe the medications as needed.

» MORE: Weight loss pills vs. injections: Which is right for you?

Still have questions?

Noom Reviews

Filter by Rating

  • (1,160)
  • (490)
  • (374)
  • (288)
  • (328)

Popular Mentions

    How do I know I can trust these reviews about Noom?
    • 4,898,292 reviews on ConsumerAffairs are verified.
    • We require contact information to ensure our reviewers are real.
    • We use intelligent software that helps us maintain the integrity of reviews.
    • Our moderators read all reviews to verify quality and helpfulness.
    Recent
    • Recent
    • Oldest
    • Most helpful

    A link has directed you to this review. Its location on this page may change next time you visit.

    How do I know I can trust these reviews about Noom?
    • 4,898,292 reviews on ConsumerAffairs are verified.
    • We require contact information to ensure our reviewers are real.
    • We use intelligent software that helps us maintain the integrity of reviews.
    • Our moderators read all reviews to verify quality and helpfulness.
    Page 1 Reviews 0 - 10
    TechStaff

    Reviewed May 30, 2026

    Noom and Carefirst have established a sweetheart policy that forces me to hand over daily, private lifestyle and biophysical data to a private tech company with unknown long-term privacy protections, solely to receive the medication in support of a treatment plan that was set up by a trusted provider. Noom doesn't care about me given their threats to block my treatment. Apparently, my treatment and result are only valuable to me and my primary care provider, Noom doesn't care and I don't like the gatekeeping of my medical journey from my PCP provider, who was forced out of the decision procress and monitoring, which is especially egregious given previous serious side effects that occurred on similar medications. I don't trust Noom and I hate BCBS for their coercion and unnecessary intervention in this process.

    Thanks for your vote!
    Noom
    Response from Noom

    Thank you for sharing your experience. We can understand why you feel frustrated and concerned. We'd like to make sure your feedback reaches the appropriate team for review. Please reach out to reviewsupport@noom.com with the details of your experience, and they'll be able to review your concerns further. We appreciate you taking the time to share this feedback!

    Verified purchase
    Customer ServiceTechStaff

    Reviewed May 19, 2026

    Before signing up, I called Noom to get clarification. I agreed to have a phone call recorded. I was given false information and said I had to take the call with the provider to get any additional questions answered. The membership fee does not include the medication even though the representative confirmed on the call it did. The call was recorded, but NOOM will not refer to the call. Luckily, I have the call also recorded, and I will take this further.

    Thanks for your vote!
    Noom
    Response from Noom

    We’re sorry to hear about your experience and appreciate you taking the time to share this feedback, Lisa. We understand your concerns regarding the information you were provided before signing up. Please reach out to reviewsupport@noom.com and we’ll be glad to look into this further with you right away!

    Resolution In Progress

    Not sure how to choose?

    Get buying tips about Weight Loss Programs delivered to your inbox.

      By entering your email, you agree to sign up for consumer news, tips and giveaways from ConsumerAffairs. Unsubscribe at any time.

      Thanks for subscribing.

      You have successfully subscribed to our newsletter! Enjoy reading our tips and recommendations.

      Profile pic of the author.
      Verified purchase
      StaffRates

      Reviewed May 19, 2026

      I was bounced around back and forth between people when I first started to get answers to my questions but my real issue is that the company tried to force me to buy 3 months of medication I did not need. I reached my goal weight and wanted to slowly titrate off the medication as my doctor recommended. I needed one more month of medication. But they would not sell it to me. Dangerous policy that shows they are interested in money, not their patients. My doctor was appalled. Beware.

      Thanks for your vote!
      Noom
      Response from Noom

      We’re sorry to hear about your experience, Caroline, and appreciate you sharing this feedback. Please reach out to reviewsupport@noom.com so we can review this further with you. We're here to help!

      Profile pic of the author.
      Customer ServiceStaff

      Reviewed May 5, 2026

      Signed up for the 3 months semaglutide injections. Terrible instructions on how to use. Gained weight instead of losing. Got terrible acid reflux. The “doctor” assigned was rude. The care team’s only advice was to log calories and water intake. I ate less and felt like shit. Go to a real doctor

      Thanks for your vote!
      Noom
      Response from Noom

      Thank you for sharing your experience, and we're really sorry to hear this. That’s not the kind of experience we want for you. If you’re open to it, please reach out to our Support Team at reviewsupport@noom.com. We'd love to look into this further and help make things right!

      Verified purchase
      Refunds & Payouts

      Reviewed April 25, 2026

      Well, I was quite happy with the weight loss success for the first month on the new med program. I opted to have mats delivered for three months. Since I paid all at once, I expected the medication to be delivered all at once however, it was only one month at a time, and I was traveling overseas. I requested to have all the meds delivered all at once, but they only delivered enough for one additional month. When I tried to get a refund for the last month, they canceled my subscription and access to the new app, even though I was still taking medication. Having contacted Noom support several times, they never activated my account again and repeated how they understood how frustrating it must be for me. As long as you don't have to deal with customer support, you might be fine on this program.

      Thanks for your vote!
      Noom
      Response from Noom

      Thank you for your feedback, Marcia! We’re sorry to hear about your experience and the frustration this caused. That’s not what we want for our members. We’d like to look into this further and help. Please reach out to us at reviewsupport@noom.com with your account details so we can assist.

      Customer ServiceSales & MarketingPunctuality & SpeedBilling

      Reviewed April 12, 2026

      Such a scam... I completed their lengthy questionnaire and was told a customized plan had been prepared for me - Check your email. No plan at all, just a link bringing me to the same questionnaire. It's lengthy so I balked at starting all over and sent them a response to the email asking why I have to start all over when they already told me a plan was waiting for me. Then I get a response from "Karin" inviting me to try Noom for free (and a link) and repeating that a plan had been prepared for me (and another link). Both links bring me back to the start of the same damn questionnaire. So I completed the questionnaire (again) from the "try for free" link, at the end of which is NO free trial, just an invitation to provide my credit card information and subscribe. Total marketing bs. Who knows... Maybe the program works but the run-around is a turn-off since it paints Noom as disreputable.

      Thanks for your vote!
      Noom
      Response from Noom

      We appreciate you sharing this feedback and understand how frustrating that experience must have been. We’d like to take a closer look. Please email us at reviewsupport@noom.com so we can help.

      Profile pic of the author.
      Sales & MarketingPriceRates

      Reviewed April 11, 2026

      Noom is a scam. They hide their prices until you pay them the $45 ‘exam’ fee. Then when you cancel your membership they keep charging you. Beware of this company!

      Thanks for your vote!
      Noom
      Response from Noom

      We appreciate you bringing your experience to our attention. We would love to look into this for you right away! Please email our support team at reviewsupport@noom.com. We're here to help!

      Profile pic of the author.
      Verified purchase
      Sales & MarketingPriceOnline & AppStaffEase of UseRates

      Reviewed March 23, 2026

      If you can afford it, I highly recommend Noom Rx. I had to give it a 3. While I love the app and features, I couldn't afford the monthly price plan which ended up being just about $300 a month for the app and medication for a 12 week period $876.44 + tax up front. The app is super easy to use, I like logging my meals. It offers easy ways to log brand name or off brand foods by either scanning the barcode of the product or just writing the name in and it prefills the item. So easy! And the color coding made it so easy to change my eating habits and make better choices. I could see very clearly when I needed to eat more protein or more calories. I love to use Welli a lot (AI) helps me find food information and recipes. He answers all my questions. I didn't really need the coach. Love the body scan feature. Again love Noom, love the app. But I'm going to have to cancel due to it not being affordable for me.

      Thanks for your vote!
      Noom
      Response from Noom

      Thank you for sharing your experience with Noom, Lisa. We really appreciate your thoughtful feedback! We’re so glad you’ve enjoyed features like meal logging, color coding, and Welli. We also understand your concerns about cost and will be sure to share this with our team. If we can help, please reach out to reviewsupport@noom.com. Wishing you the best on your health and wellness journey!

      Profile pic of the author.
      Customer ServicePricePunctuality & SpeedRefunds & Payouts

      Reviewed March 17, 2026

      Started Noom meds after 4 weeks and I have not received the GLP1s that were promised to be delivered in 1 week. The first 4 weeks are supposed to be a trial period. Then they charge $800+. They insisted they had to charge the $800+ even though I had never received the medication. Contacted customer service numerous times and they kept saying, "We are sorry, this is frustrating." When I called and demanded a refund they told me it had shipped and they could not offer one.Then one week later they stated it was still processing and had not been shipped. Now I have paid over 1k and have never received any medication or tracking and just a lot of "I am sorry for the inconvenience."

      Thanks for your vote!
      Noom
      Response from Noom

      Thank you for sharing your experience, Holly. We understand how concerning this situation must be and would like to look into it right away. Please reach out to us directly at reviewsupport@noom.com, and our team will be glad to assist you further.

      Customer ServiceSales & MarketingOnline & App

      Reviewed March 16, 2026

      Profit over safety and service. After spending over $1000 setting up my new Noom app for my personal weight loss journey, I was surprised to see it all come to an abrupt end so close to my goal. Communication from the point of discontinuing the GPL one stopped abruptly and has been a nightmare, trying to find history and regenerate all the work I have done on the app. I would say if you’re searching for a weight loss program, Noom is a non-starter. It takes a team and although their initial structure is in the right place, they fall short with service and communication. Service and communication are the primary items you need to get through your journey. Spend your money with someone else, perhaps local with humans.

      Thanks for your vote!
      Noom
      Response from Noom

      We’re really sorry to hear about your experience, Gary, that’s not what we want for our members. We’d like to look into this further and help. Please reach out to us at reviewsupport@noom.com with your account details so we can assist.

      View our 2025 list

      Start your weight loss journey

      Loading more reviews...

      Noom Company Information

      Company Name:
      Noom
      Website:
      noom.com