Energy drinks, as the name implies, are brewed to give you energy. But how much energy is too much?
Senate Majority Leader Chuck Schumer (D-N.Y.) is no doctor but believes the caffeine levels in PRIME energy beverages are over the line and he’s calling for the U.S. Food and Drug Administration (FDA) to investigate.
Schumer says the beverage is the new “summer status symbol” among young people, mainly due to the promotional efforts of social media influencers Logan Paul and KSI.
"But buyer and parents beware because it’s a serious health concern for the kids it so feverishly targets," Schumer told the FDA.
The company that makes PRIME says it has taken steps to keep its product out of the hands of children. It says the label contains a warning that the beverage should not be consumed by people under the age of 18.
What is it about PRIME that has raised concern? Schumer says the company makes a hydration sports beverage with no caffeine but its marketing is very similar to PRIME, which contains about 200 milligrams of caffeine – about six times as much as in a 12-ounce can of Coke.
That sounds like a lot but according to the Mayo Clinic, most energy drinks contain 100 to 300 milligrams of caffeine per serving, although amounts can vary. Mayo researchers say up to 400 milligrams of caffeine per day is considered safe for most adults. But that’s adults.
Not for kids
Doctors are pretty much in agreement that energy drinks are not good for children, not just because of the heavy dose of caffeine but also the added sugar. In 2011 the American Academy of Pediatrics (AAP) expressed concern that these products were being marketed to children.
“Sports drinks and energy drinks are significantly different products, and the terms should not be used interchangeably,” AAP wrote in a report.
The authors said healthcare providers should encourage screening during annual physical examinations for sports and energy drink use, to understand the reasons why youth consumption is widespread, and to improve education aimed at decreasing or eliminating the inappropriate use of these beverages by children and adolescents.
The report concludes that children and adolescents can best boost their energy levels by maintaining a nutritious diet and getting plenty of sleep.