Buyer’s Choice Awards

The Buyer’s Choice Awards from ConsumerAffairs recognize the best companies in America by product category, selected entirely on feedback from consumers like you.

Our methodology

How do we determine the winners?

Authentic reviews

The Buyer’s Choice Awards factor in over 4 million reviews provided entirely by consumer feedback on ConsumerAffairs.com.

Emotional decoding

Sentence by sentence, we detect our reviewers’ positive, neutral or negative experiences with companies and how these companies measure up in their categories.

Unique category awards

Our analysis of review content pinpoints the critical topics that are of highest priority to buyers in each category. Those topics become that category’s awards.

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FAQs

How did you choose the winners?

Winners were selected based on emotional decoding of consumer reviews collected during the award period. We analyzed reviews to determine topics that consumers cared most about, then evaluated them to determine if the consumer’s experience was positive or negative. We then compared each brand’s reviews with overall category reviews. Those that provided the best experiences as defined by consumers were selected as winners.

How can my company win an award?

Collecting reviews from your consumers on the ConsumerAffairs website is the best way to participate. You can direct your customers to our site through your own marketing initiatives or you can speak directly to one of our team members to learn more about our reputation services.

What is the timeline for the reviews included in the awards?

We considered reviews collected in the last 12 months during our awards selection process.

How many companies can win an award for each topic?

For each category, we uncovered the most frequently mentioned topics of reviewers, measured how well companies satisfied their customers in that topic, then selected up to three companies as the best in that topic. In cases where there are fewer than three winners, not enough brands met the high bar set by consumers to win an award.