American
consumers are seeing some real improvements this month, according to the
Consumer Reports Index for October, with economic difficulties continuing to
decline, an improved retail picture and modest gains in employment.
The CR
Trouble Tracker Index has declined for four straight months and now stands at
50.5 -- down nearly three points from the prior month and well below its recent
high of 63.5 in June.
Positive
developments were led by a decline in consumers unable to afford medical care
or medications, to 12.7 percent from 13.6 percent in September; and a drop in
the proportion of Americans who missed a payment on a major bill. On the
downside, in the past 30 days, 3.0 percent reported they have missed a payment
on their mortgage, compared with 2.4 percent in September.
Consumer
Reports Past 30-Day Retail Index for October is 9.9, on par with the prior month
(9.8), but down from a year ago (10.4). There was a slight increase in consumer
purchasing for personal electronics (23.2 percent, up 1.8 percentage points),
and small appliances (18.5 percent, up 1.9 percentage points).
Consumer
Reports Next 30-Day Retail Index stands at 7.4, down from the prior month
(7.6), capping three months of decline since July (8.5).Small appliances posted a slight gain in
October (11.5) from the prior month (10.6).
Jobs
outlook
The
Consumer Reports Employment Index is up slightly this month to 49.5 from 49.1
in September. Overall labor force activity is modest, with fewer people
claiming to have started a new job in the past 30 days (5.7 percent), than
those that lost their job (6.7 percent).
Job
losses (6.7 percent) were largely unchanged from the prior month (6.9 percent),
while job gains were up slightly (5.7 percent) from September (5.0
percent).The employment index remains
in negative territory, with job losses outpacing gains.
Confidence
low, stress up
The
Consumer Reports Consumer Sentiment Index is currently at 44.8. Sentiment has
doggedly refused to enter positive territory (over 50) since it was first
measured by the Consumer Reports Index on October 5, 2008 and stood at 45.3.
The CR Stress Index is up in October to 63.2 from 60.1 the prior month, and is
at its highest level since April 2010 when it hit 63.8.
"Americans
appear to be experiencing less financial woes, but the key factor continuing to
depress consumers is weak employment growth," said Ed Farrell, a director
of the Consumer Reports National Research Center."The lack of real improvement on the jobs front will dampen
any meaningful improvement in economic activity."
The
Consumer Reports Index report, comprises five key indices: the Sentiment Index,
the Trouble Tracker Index, the Stress Index, the Retail Index, and the
Employment Index. Here are the key findings:
Consumer
Reports Sentiment Index
The
Consumer Reports Sentiment Index has changed little since October 2009, and now
stands at 44.8, virtually unchanged from September (44.1).The most optimistic consumers are between
the ages of 18-34 and those with household incomes of $100,000 or more. The
most pessimistic are between the ages of 35-64 and 65 or older and those with
household incomes under $50,000.
The
Index captures respondents' attitudes regarding their financial situation,
asking them if they are feeling better or worse off than a year ago. When the
index is greater than 50, more consumers are feeling positive about their
situation. When it is below 50, more consumers are feeling worse. The Sentiment
Index can vary from a high of 100 to a low of 0.
Consumer
Reports Trouble Tracker Index
The
Consumer Reports Trouble Tracker Index showed further improvement this month,
pointing to fewer troubles for consumers, dropping to 50.5 in October from 53.7
in September, and is down substantially from one year ago (65.5).
Positive
developments were led by a decline in consumers unable to afford medical care
or medications, to 12.7 percent from 13.6 percent in September; and a drop in
the proportion of people who missed a payment on a major bill.
On the
downside, in the past 30 days, 3.0 percent reported that they have missed a
payment on their mortgage, versus 2.4 percent in September. The leading
problems faced by consumers include:
--
Unable to afford medical bills or medications (12.7 percent)
--
Missed payment on a major bill - not mortgage (8.7 percent)
--
Credit card increased rates/fees, reduced credit line (7.6 percent)
Lower-income
households, earning less than $50,000 a year, have been disproportionately
affected. In the past 30 days:
--
Unable to afford medical bills or medications (20.6 percent)
--
Missed payment on a major bill - not mortgage (14.4 percent)
--Credit
card increased rates/fees, reduced credit line (10.1 percent)
The
Consumer Reports Trouble Tracker focuses on both the proportion of consumers
that have faced difficulties as well as the number of negative events they have
encountered. The negative events include: the inability to pay medical bills or
afford medication, missed mortgage payments, home foreclosure, interest-rate
increase, penalty fees, reduced lines of credit or other changes in credit-card
terms, job loss or layoffs, reduced healthcare coverage, or the denial of
personal loans.
The
Tracker Index is then calculated as the proportion of consumers that have
experienced at least one of the negative events comprising the index multiplied
by the average number of events encountered.
Consumer
Reports Retail Index
The
Consumer Reports Past 30-Day Retail Index for October, reflective of September
activity, is 9.9 -- on par with the prior month but down from a year ago.
Looking
at the category purchases over the past 30 days, there were slight increases
logged for personal electronics and small appliances. Among the non-index
categories for past 30-day purchases, new cars were up slightly from the prior
month, but used cars were down from the month before. Home purchases were off
slightly from the September pace.
The
Next 30-Day Retail Index, reflective of planned purchases for October, is at
7.4, posting three months of decline from July's recent high of 8.5, and also
is down from a year ago.
Within
the only small appliances posted a slight gain from the prior month.Among non-index categories, new and used
cars are holding steady relative to the prior month. Planned purchasing for
homes in the next 30 days, reflecting planned October activity, is up from
September, and is at its strongest level of the past nine months.
The
Consumer Reports Retail Index looks at consumer purchases in the past 30 days
as well as the outlook for planned purchases in the next 30-days across several
categories. It represents the proportion of respondents that made a purchase in
the following categories: major home appliances, small home appliances, major
home electronics, personal electronics, and major yard and garden equipment.
The
Retail Index is a weighted calculation. For example, a major appliance is of
greater value than a small appliance. Because of their size and frequency, car
and home purchases are tracked separately.
Consumer
Reports Stress Index
The CR
Stress Index is up to 63.2 in October from 60.1 the prior month. Stress has
increased steadily over the past two months, and now stands at its highest
level since April 2010.
The
Reports Stress Index captures attitudes regarding the amount of stress
consumers feel compared to a year ago. It asks whether they are feeling more
stressed or less stressed. When it is more than 50, consumers are feeling more
stress and when it is below 50 they are feeling less stress compared with a
year ago. The index can vary from 100 (Total Stress) to a low of 0 (No Stress).
Consumer
Reports Employment Index
The
magazine's Employment Index is up slightly in October (49.5) from the prior
month (49.1).
Overall
labor force activity is sluggish, with fewer people claiming to have started a
new job in the past 30 days -- 5.7 percent -- than the 6.7 percent that lost
their job. Job gains were up slightly from the prior month.
Job
losses in the past 30 days were largely unchanged from September. Workers
earning less than $50,000 have been hit the hardest.
The Consumer Reports Employment Index examines the change in employment
of those that reported starting a new job versus those that have lost their
jobs in the past 30 days. An index below 50 indicates more jobs were lost than
gained, while a score more than 50 indicates more jobs were gained than lost in
the past 30-
American consumers are seeing some real improvements this month, according to the Consumer Reports Index for October, with economic difficulties continuing...