Parents who've complained that reformulated Pampers caused severe diaper rash in their children are liars, a Procter & Gamble executive claims.
"For a number of weeks, Pampers has been a subject of growing but completely false rumors fueled by social media that its new Dry Max diaper causes rashes and other skin irritations," said Jodi Allen, P&G Vice President for Pampers. "These rumors are being perpetuated by a small number of parents, some of whom are unhappy that we replaced our older Cruisers and Swaddlers products while others support competitive products and the use of cloth diapers. Some have specifically sought to promote the myth that our product causes 'chemical burns.'"
Allen offered no documentation for her allegations, simply labeling the complaints of parents false. But an analysis of complaints filed with ConsumerAffairs.com finds that most come from parents who were loyal Pampers customers until they encountered problems with the reformulated "Dry Max" Pampers.
Earlier today, Lorea of Paso Robles, Calif., said that her six-month-old son recent developed "this burn-like rash that looks as though it is melting his skin off." Lorea said that she has "always loved Pampers Swaddlers and would recommend them to anyone" but now warns her friends against them.
"Pampers have always been my diapers of choice but that has now changed," said Amy of Gretna, Neb., who said she has used Pampers on her four children over the last eight years with no difficulty. But she said her eight-month-old son now has a rash that "nothing would cure."
While P&G haughtily dismisses parents' claims, others are taking them seriously. The U.S. Consumer Product Safety Commission and Health Canada have opened investigations after receiving complaints from parents. And a Seattle law firm said it is investigating possible claims against Procter & Gamble.
Keller Rohrback L.L.P. said its investigation includes both Pampers Swaddlers Diapers with Dry Max and Pampers Cruisers Diapers with Dry Max. Parents wanting to learn more about the firm's investigation can call 800.776.6044 or email consumer@kellerrohrback.com.
In her statement, P&G's Allen said the company has "comprehensively and thoroughly investigated these and other claims and have found no evidence whatsoever that the reported conditions were in any way caused by materials in our product."
"To date, there have been in excess of two billion diaper changes using the new product, with only a handful of rash complaints, none of which were shown to be caused by the type of materials in our product. In fact, we have received fewer than two complaints about diaper rash for every one million diapers sold, which is average for our business and does not deviate from the number of calls we received prior to Dry Max," she said.
P&G did not respond to ConsumerAffairs.com's requests for comment.
Facebook protest
When one parent launched a page on Facebook protesting the new product, more than 3,000 other parents signed on as friends.
It's not just parents in the U.S. who are complaining. Rebecca, of Rochdale, in the UK, has a similar story.
"I have used Pampers nappies for five years on all my boys and never had a problem before, but recently they have been constantly leaking and gel crystals are going everywhere," she told ConsumerAffairs.com. I am using Pampers baby dry and they're splitting and my son had a handful of crystals."