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Priority Gold Reviews

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Edited by: Ashley Eneriz

About Priority Gold

Headquartered in Dallas, Texas, Priority Gold is a U.S.-based precious metal dealer specializing in physical gold and silver, as well as precious metal IRAs for portfolio diversification, potential for growth and as a hedge against inflation. Precious metal offerings include bars, rounds and coins.

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Pros
  • Free shipping and insurance
  • Covers administration and storage fees for eligible customers' gold IRAs
  • Educational resources available on the website
Cons
  • Prices not listed online
  • Limited product selection

Gold and other precious metal IRAs are an investment and carry risk. Consumers should be alert to claims that customers can make a lot of money in these or any investment with little risk. As with any investment, you can lose money and past performance is not a guarantee of future performance results. Consumers should also obtain a clear understanding of the fees associated with any investment before agreeing to invest.

What is Priority Gold?

Based in Dallas, Texas and Beverly Hills, California, Priority Gold is available nationwide and offers select gold and silver for purchase. Priority Gold also offers precious metals IRA for both new IRAs or rollover IRAs. You will need to call the company directly for pricing and order minimums.

How does Priority Gold work?

Priority Gold allows customers to buy gold through its website or by phone. Customers can choose from a variety of gold products, including bars and coins.

If you roll over a minimum of $50,000 of your IRA account to precious metals through Priority Gold, Priority Gold will pay for your first year of storage and administration fees.

Priority Gold products

Priority Gold offers a wide range of products and services, including:

  • Bullion: Priority Gold offers bullion in a variety of forms, including bars, coins, and rounds. The company offers bullion from a variety of mints, and it provides competitive pricing.
  • Coins: Priority Gold offers a wide selection of coins, including gold coins, silver coins, and palladium coins. The company offers coins from a variety of countries and eras, and it provides expert advice on coin collecting.
  • Jewelry: Priority Gold offers a variety of gold jewelry, including necklaces, bracelets, and earrings. The company offers jewelry from a variety of designers, and it provides custom design services.
  • Investment and Hedging Services: Priority Gold offers a variety of investment and hedging services, including gold-backed IRAs, gold futures, and gold options. The company also provides expert advice on gold investing.

How much does Priority Gold cost?

There are fees associated with opening a gold IRA with Priority Gold. These fees cover annual maintenance, storage, and setup. For a stake of at least $50,000 of your investment (IRA account to precious metal), Priority Gold will waive the $150 payment for storage and admission in the first year. You will need to pay the service fees of $125 per year, and you may also have a shipping fee of up to $40 if you sell or ship your investment.

Priority Gold FAQ

What is Priority Gold?

Priority Gold is an investment company based in California that specializes in special metals such as silver and gold.

Is Priority Gold a legitimate company?

Priority Gold has been in business for over a decade. At the time of publishing, it has an A+ rating with the Better Business Bureau.

How can you track the value of your metal?

Priority Gold provides access to an online portal where you can track market data. In addition, the company is accountable for your state of investment by ensuring you are provided with personalized details of your asset, which enhances transparency.

Is gold investment a high or low risk?

Traditionally, gold has been considered a hedge against inflation and economic risks; however, it can be volatile.

Still have questions?

Is Priority Gold worth it?

Priority Gold is a legitimate precious metals dealer, with over 10 years of industry experience. Its pricing isn’t the most transparent, and it has a somewhat limited product selection. Overall, it does have a long-standing reputation and dedication to customer satisfaction, making its products worth considering.

Priority Gold Reviews

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    How do I know I can trust these reviews about Priority Gold?
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    Page 1 Reviews 0 - 35
    Verified purchase
    Customer ServiceSales & MarketingStaff

    Reviewed Aug. 2, 2026

    I had an outstanding experience with Priority Gold and was impressed with the level of service I received throughout the entire process. From the beginning, everyone I dealt with was professional, patient, and knowledgeable. They took the time to walk me through everything carefully, explain my options in a way that was easy to understand, and answer every question I had along the way. Communication was excellent, and I always felt informed about what was happening and what to expect next.

    One thing I especially appreciated was that I never felt pressured or rushed into making any decisions. I was given the information and time I needed to feel comfortable moving forward. The entire process was organized, straightforward, and handled with a high level of professionalism. Overall, Priority Gold made the experience much easier than I anticipated, and I truly appreciated the attention and customer service I received. I would definitely recommend them to anyone looking for a knowledgeable, responsive, and professional company to work with.

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      Verified purchase
      Staff

      Reviewed Aug. 2, 2026

      I can’t say enough good things about the service I received from Scott at Priority Gold. From the very beginning, he was attentive, responsive, and extremely patient throughout the entire process. He always took the time to listen to my questions and concerns and made sure everything was explained clearly before moving forward. I never felt rushed or pressured, and I always felt like my questions were taken seriously, no matter how small they were.

      Scott was consistently available when I needed him and kept me informed every step of the way. His knowledge, professionalism, and straightforward approach made the entire experience much easier and more comfortable than I expected. It’s clear that he genuinely cares about providing his clients with excellent service and making sure they feel confident in their decisions. I truly appreciate all of the time and effort Scott put into helping me and would highly recommend him and Priority Gold to anyone looking for knowledgeable, professional, and attentive service.

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      Customer ServicePunctuality & SpeedStaffHonesty & Transparency

      Reviewed July 31, 2026

      Working with Scott made investing in gold far easier than I ever expected it to be. Going in, I honestly thought the whole process would be complicated and intimidating — a lot of jargon, a lot of fine print, a lot of things I'd nod along to without really understanding. That wasn't my experience at all. Scott took the time to walk me through everything from the very beginning, step by step, and never made me feel rushed or like my questions were too basic. And I had a lot of questions. Every time I reached out, whether it was a quick text or a longer phone call, he got back to me promptly and explained things in a way that actually made sense. He never talked down to me, and he never gave me the feeling that he was just trying to move me along to the next thing. He genuinely wanted me to understand what I was doing and why.

      By the end, I felt informed and confident rather than confused, which says a lot. I'm really glad I took part in this investing class, and grateful to have had someone like Scott guiding me through it. Owning something tangible has given me real peace of mind and has been the right fit for where I'm at. I would absolutely work with Scott again, and I've already recommended him to my family. If you're on the fence or feeling overwhelmed by the idea of getting started, he's the person you want in your corner.

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      Verified purchase
      Customer ServiceStaff

      Reviewed July 31, 2026

      I just spoke with Max at Priority Gold and I HIGHLY RECOMMEND HIM!! He is the best I have had a call from from anyone!! He has excellent customer service skills and giving all the information I needed to get ready to invest in gold and silver. He was great and informative on all the options for me to have Such a great person to represent the company and makes the company a priority and great image and you feel heard as well. I would not like to do my gold and silver with anyone but Max!! HIGHLY RECOMMEND HIM TO EVERYONE! He upgrades the company and HE DESERVES A RAISE FOR SURE!!! I wish other companies had such a great person to represent their company to make you feel comfortable and heard and informed. IF YOU DECIDE TO GO WITH PRIORITY GOLD MAKE SURE TO ASK FOR MAX!!!

      I will be sure to continue with Priority Gold once I’m able. It will all be through with Max. Such a great phone call and representation of my first time being exposed to Priority Gold and Max executed that in the best way!!! I am truly blown away at the information information to make you feel safe and comfortable to move forward and the different options that he explained you can choose from and what they specialize in is clear and well explained. MAX YOU ARE THE BEST DON'T EVER CHANGE!!!

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      Verified purchase
      Customer ServiceTechSales & MarketingPunctuality & SpeedStaff

      Reviewed July 13, 2026

      Lawerence **, was extremely helpful starting from the beginning of our conversation related to Gold and Silver investments strictly guided to rebuilding our savings, but this time not in cash, which in my opinion is on a respirator. He explained the Gold and Silver market and buying strategies, leaning to actual ownership of the silver mineral bars. We plan on starting small then gradually increasing our purchases in larger amounts. He described how the Gold and Silver hard market might even come down to bartering, which I concur in that theory.

      Lawrence was and is very knowledgeable in what he is doing and discussing the aspects of this matter was made so much easier to grasp due to his customer first approach. As a Salesman for many years of Data and Voice networks both premis based and networks that span the globe and retired as a National/Regional Sales Manager, I quickly realized that putting the customer first is the gateway into a great provider and customer relationship. Lawerence has these attributes and more, he listens! These attributes are crucial in retaining and growing your customer base. Hopefully I look forward in doing business with Lawrence. I appreciate the way he conducts business and now I am far better equipped into delving into the Gold and Silver Markets, thanks to Lawrence.

      Sincerely,

      Stephen

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      Verified purchase
      Punctuality & SpeedStaff

      Reviewed Aug. 11, 2026

      This is my first time exploring precious metals. Priority Gold has been quick, easy to work with, and completely professional. Everything has gone extremely smoothly. I’m content with how everything was done.

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      Verified purchase
      Customer ServicePunctuality & SpeedStaff

      Reviewed Aug. 11, 2026

      I’m very happy with how everything was handled. The process was organized, communication was consistent, and I always felt comfortable asking questions. They took their time explaining the details instead of rushing through things, which I really appreciated. Overall, the service was professional, and the experience went very smoothly.

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      Verified purchase
      Staff

      Reviewed Aug. 11, 2026

      Excellent service. Great investment! Adam ** was very helpful and made me feel comfortable with no pressure at all! Adam is the Best! Thank you!

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      Verified purchase

      Reviewed Aug. 11, 2026

      Jon ** made the entire buying process smooth and took the time to address my concerns. It was a very positive experience.

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      Verified purchase

      Reviewed Aug. 11, 2026

      Jon ** made the entire buying process smooth and took the time to address my concerns. It was a very positive experience.

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      Verified purchase
      Staff

      Reviewed Aug. 11, 2026

      I had a very positive conversation with Jon **. He was helpful, patient, and communicated everything clearly, which made the discussion easy and productive.

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      Verified purchase

      Reviewed Aug. 10, 2026

      Really appreciated speaking with Jon **. He explained everything well and was a pleasure to talk to.

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      Verified purchase
      Staff

      Reviewed Aug. 10, 2026

      Jon ** was excellent to speak with. He was approachable, thoughtful, and helpful, creating a very comfortable and positive conversation.

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      Verified purchase
      Customer Service

      Reviewed Aug. 10, 2026

      Good First Call. I’m still figuring out what I want to do, but they gave me a lot of useful information to think about. I liked that the conversation felt more educational than salesy.

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      Verified purchase
      Staff

      Reviewed Aug. 10, 2026

      Really Good Service. I was mostly just looking around and gathering information, but they were still happy to spend time helping me. I learned a few things I hadn’t come across in my own research.

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      Verified purchase
      Staff

      Reviewed Aug. 10, 2026

      My experience was great. I had a very reliable agent that knew what they were talking about. It is always refreshing when everyone is kind and well-informed in their field.

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      Verified purchase
      Staff

      Reviewed Aug. 10, 2026

      Easy to Understand. I didn’t know much going into the conversation, but they did a good job explaining things without overcomplicating it. I definitely came away knowing more than I did before.

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      Verified purchase
      Punctuality & SpeedStaff

      Reviewed Aug. 10, 2026

      Great Help. I had some questions about how everything worked and they took their time explaining it to me. I never felt rushed and really appreciated the conversation.

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      Verified purchase
      Staff

      Reviewed Aug. 10, 2026

      Exceptional, Informative and great experience from a quality gold seller. Highly recommended.

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      Verified purchase
      Customer ServicePunctuality & SpeedStaff

      Reviewed Aug. 10, 2026

      Excellent experience from beginning to end. The team was knowledgeable, patient, and took the time to walk me through everything without making me feel pressured. Communication was great throughout the entire process, and any questions I had were answered quickly. I’m very pleased with the service and would gladly recommend Priority Gold to others.

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      Verified purchase
      Customer ServicePunctuality & Speed

      Reviewed Aug. 10, 2026

      I recently got a call from Priority Gold. They have been nothing but impressive throughout my time connecting with them. They approached me and worked around me instead of treating me like another prospect. Took their time and happy to speak highly of them.

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      Verified purchase
      Customer ServiceStaff

      Reviewed Aug. 10, 2026

      Priority Gold has it together. I didn’t know much about trading precious metals and they helped me understand the game. The customer service was very good and Adam ** helped me come up with a solid plan.

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      Verified purchase
      Staff

      Reviewed Aug. 9, 2026

      I was very impressed by the support I received from Adam ** at Priority Gold. He answered all of my questions and patiently guided me through the process. I would certainly recommend him to all my friends.

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      Verified purchase
      Staff

      Reviewed Aug. 8, 2026

      The service I received was excellent. Everyone was very friendly and helpful to me. Adam answered all my questions and concerns about buying gold. I will recommend this company to everyone I know. Thank you again.

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      Verified purchase
      Customer ServicePunctuality & SpeedStaff

      Reviewed Aug. 8, 2026

      Adam at Priority Gold was fantastic. Made the entire process simple quick and easy. Answered all my concerns and looking forward to his future help in investing. The entire team including customer service were great as well.

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      Verified purchase
      Sales & MarketingSales Tactics

      Reviewed Aug. 8, 2026

      Adam ** was well informed. Low pressure and answered all of my questions regarding rolling my retirement account into gold currency. This company is much different from other high pressure sales experiences I've had while inquiring. Good company to do business with.

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      Verified purchase
      Staff

      Reviewed Aug. 8, 2026

      Great experience overall! The entire process was easy and stress-free. Everyone I spoke with was professional, patient, and helpful with all of my questions. I really appreciated the excellent service and would definitely recommend them to others.

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      Verified purchase
      Customer ServiceStaff

      Reviewed Aug. 8, 2026

      1. Jon ** was professional, personable, and very easy to speak with. He made the conversation comfortable and straightforward.
      2. Really enjoyed speaking with Jon **. He was attentive, informative, and communicated everything clearly.
      3. Jon ** made a strong impression during our call. He was courteous, knowledgeable, and very easy to communicate with.

      4. Had a great conversation with Jon **. He was professional, patient, and made the entire discussion smooth and easy to follow.

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      Verified purchase
      Customer ServiceStaff

      Reviewed Aug. 8, 2026

      Great company. I love what they do. When they call, they are not salesy; they listen and take care of you. I love gold and silver, and this company does too so if you want to get some gold, reach out to them asap.

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      Verified purchase
      Customer ServiceStaff

      Reviewed Aug. 7, 2026

      Great experience from start to finish. The team was professional, knowledgeable, and made the entire process simple and easy to understand. I really appreciated the communication and would definitely recommend Priority Gold to anyone looking into precious metals.

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      Verified purchase
      StaffHonesty & Transparency

      Reviewed Aug. 7, 2026

      I was looking for some honest information before making any decisions, and that’s exactly what I got. The conversation was easy, my questions were answered without any rush, and I never felt like I was being sold on anything. It was a refreshing experience and definitely helped me with my research.

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      Verified purchase
      Customer ServicePunctuality & Speed

      Reviewed Aug. 7, 2026

      My experiences with Cotler has been pleasant. Its bot always business 1st but of course as I press in and ask questions I get my questions answered. And I get satisfied before moving on. And when I asked them to give me a call at another time they are prompt and always at the time I give when im free. If I had a choice I would do business with them and I will in the near future at the minimum to test the waters out further.

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      Verified purchase
      Sales & MarketingStaff

      Reviewed Aug. 7, 2026

      Mark provided outstanding support and professionalism throughout the process. He addressed all of my questions with clarity, demonstrated great patience, and ensured I never felt pressured. I had an excellent experience overall.

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      Verified purchase
      Staff

      Reviewed Aug. 7, 2026

      Mark was great to work with! He was knowledgeable, patient, and took the time to explain everything clearly. I really appreciated his help and professionalism throughout the process. I would recommend checking out this company to anyone out there.

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      Verified purchase
      Staff

      Reviewed Aug. 7, 2026

      Mark was fantastic to work with! He was knowledgeable, patient, and took the time to explain everything clearly. I really appreciated his professionalism and would highly recommend him. He did great job of helping me in all facets!

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      Verified purchase
      Customer ServiceStaff

      Reviewed Aug. 7, 2026

      I don’t usually leave reviews, but I wanted to because I had a really good experience. I called with a few questions, and instead of feeling overwhelmed, I actually felt more confident by the end of the conversation. Everyone was patient, helpful, and made it easy to understand. Thanks for all the help.

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      Verified purchase
      Staff

      Reviewed Aug. 7, 2026

      Lawrence has been a professional and took the time to answer all of my questions. Even though I wasn't moving forward, I appreciated the information and the no-pressure conversation. I'd recommend speaking with him if you're looking to learn more.

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      Verified purchase
      Honesty & Transparency

      Reviewed Aug. 7, 2026

      I had been reading about precious metals online, but talking to someone made everything a lot clearer. They were honest, took the time to explain things, and never made me feel like I had to make a decision. I’m happy I reached out and would definitely recommend them to anyone still doing their research.

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      Verified purchase
      StaffTransparency

      Reviewed Aug. 7, 2026

      Lawrence provided outstanding, personalized guidance on gold and silver investments. He was knowledgeable, transparent, and patient, making me feel much more confident in my decisions. I highly recommend his professional services.

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      Verified purchase
      Staff

      Reviewed Aug. 7, 2026

      Alan helped me tremendously throughout the entire process and was extremely professional, knowledgeable, and responsive. He took the time to answer all of my questions, made sure everything was handled smoothly, and genuinely cared about providing excellent service.

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      Priority Gold Company Information

      Company Name:
      Priority Gold
      Address:
      5005 Lyndon B. Johnson Freeway, Ste. 350
      City:
      Dallas
      State/Province:
      TX
      Postal Code:
      75244
      Country:
      United States
      Website:
      prioritygold.com