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General Assembly

General Assembly
Overall Satisfaction Rating 4.04/5
  • 5 stars
    80
  • 4 stars
    31
  • 3 stars
    16
  • 2 stars
    20
  • 1 stars
    6
Based on 153 ratings

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Since 2011, General Assembly has transformed tens of thousands of careers with their coding, data science and UX bootcamps. They provide courses in today’s most in-demand skills. When you learn with GA, you get award-winning curriculum, expert instructors, a global community of 70,000-plus full- and part-time alumni, career results from leading-edge tech courses, with mentorship each step of the way.

BOTTOM LINE

General Assembly classes, workshops and events are available online and around the world. Motivated students can learn skills needed to break into tech industries or enroll in career development programs.

PROS

  • Scholarships available
  • Post-grad hiring network
  • Rolling admissions

CONS

  • Employment not guaranteed
  • More expensive than self-study

Top General Assembly Reviews We Found

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Rated with 5 stars
Verified Reviewer Verified Buyer

…It was important to me to gain the technical knowledge for my new career, but it was even more important to have support and guidance through the transition… They stuck with me while I navigated the job market and eventually landing new positions within the tech industry.

Read full review
Rated with 5 stars
Verified Reviewer Verified Buyer

It's hard to put into words how much the staff and instructors at General Assembly care about their pedagogy and the welfare of their students. It is VERY challenging, but also very rewarding...

Read full review

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    General Assembly programs

    Full-time and part-time General Assembly programs for business, coding, design, data, marketing and product management are available online or at one of the 20 General Assembly campuses around the globe. All General Assembly courses are taught by leading industry experts who provide hands-on learning experiences for their students.

    On-campus class sizes are capped at 25 students and online courses can have up to 30 students. The average student-teach ratio is 8:1 on General Assembly campuses. In addition to education opportunities for individuals, General Assembly also provides business solution services like talent acquisition and upskilling existing staff for corporations.

    • General Assembly full-time programs: Full-time, immersive courses at General Assembly include software engineering, user experience design, data science and digital marketing. Full-time students at General Assembly get access to a dedicated career coach, job-search prep and real-world learning, plus networking opportunities.
    • General Assembly part-time programs: Part-time courses are offered for user experience (UX) design, data analytics, data science, digital marketing, product management, visual design, front-end web development, plus JavaScript, Python and React development. Part-time, accelerated courses are offered on-campus, while self-paced or mentor-guided circuit courses are online.
    • General Assembly online programs: Immersive remote programs are flexible, but still provide students with one-on-one support and coaching.
    • General Assembly classes and workshops: Students can enroll in short-form classes and workshops to learn more about coding, design, data, marketing and product management. Classes and workshops are offered online and at some campuses.
    • General Assembly free events: General Assembly also provides free introductory livestreams on digital marketing, UX design, product management, statistics, data analytics, HTML/CSS and JavaScript.

    General Assembly locations

    General Assembly sessions are available online and at campuses around the world. Please note, not every program is offered at every General Assembly location:

    • Atlanta
    • Austin
    • Boston
    • Chicago
    • Dallas
    • Denver
    • Los Angeles
    • New York City
    • Providence
    • San Diego
    • San Francisco
    • Seattle
    • Stamford
    • Toronto
    • Washington, D.C.
    • Europe (London)
    • Asia (Singapore)
    • Australia (Melbourne and Sydney)

    General Assembly courses

    General Assembly offers immersive and non-immersive courses. Immersive courses prepare students for a new career and non-immersive courses help students advance their skills and create portfolios of their work.

    General Assembly coding courses

    Coding courses with topics like HTML, CSS, Java and other computer programming languages can open up diverse job opportunities in the tech industry. General Assembly coding bootcamps can also be completed on evenings and weekends or as week-long accelerated courses.

    Software Engineering Immersive
    Students learn foundational education of computer algorithms, data structures and design structures. By the end of the course, students should know how to code webpages using Hypertext Markup Language (HTML), Cascading Style Sheets (CSS), and JavaScript. Course highlights include instructor-led labs and unit projects. Some previous HTML, CSS and JavaScript experience is required.

    • Full-time: 12 weeks
    • Part-time: 24 weeks
    • Location: Online and on-campus
    • Tuition: $13,850–$14,900

    Android Development Immersive
    Students learn how to develop Android apps through hands-on experience with Java, XML, Android Studio + SDK, Material Design, SQL, HTTP and REST. Course highlights learning how to utilize Google’s Material Design guidelines and third-party APIs and libraries. For the capstone project, students collaborate with their pees to design and implement a Google Play Store-ready app.

    • Full-time: 12 weeks
    • Location: On-campus
    • Tuition: $13,400–$13,450

    Front-End Web Development
    Students learn the fundamentals of programming with HTML, CSS, JavaScript and jQuery. There are no prerequisites to enroll, and even novice students can get a better understanding of how to implement designs and ideas through web development.

    • Part-time: 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900

    HTML, CSS and Web Design Circuit
    This introductory course is for students to learn the basics of functional website design using HTML and CSS. Course highlights include a unit on responsive design and mobile-first principles, weekly exercises and design critiques.

    • Part-time: 10 weeks
    • Location: Online only
    • Tuition: $1,250

    JavaScript Circuit
    Beginner-level students can learn how to create dynamic, interactive user experiences with JavaScript. By the end of the course, students also have basic understandings of DOM, jQuery, APIs and JSON.

    • Part-time: 10 weeks
    • Location: Online only
    • Tuition: $1,250

    JavaScript Development
    Intermediate students can develop their front-end skills using JavaScript, jQuery, Git and GitHub, and the command line. For the final project of the course, students create a modern web application using industry best practices.  

    • Part-time: 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900

    React Development
    Students begin with React fundamentals, such as rendering components and passing props, and then learn how to build multi-page web applications using React Router, plus how to host a React app on Heroku.

    • Part-time: 1 or 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900

    Python Programming
    Students are introduced to the fundamentals of Python programming. Course highlights include how to add scripting, modules and APIs to Python programs. No previous coding experience is required.

    • Part-time: 1 or 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900
    General Assembly UX design courses

    General Assembly’s UX and design courses are best for graphic or print designers who want to transition into digital, or product managers who want to learn how to make their websites more user-friendly. Entrepreneurs may also be encouraged to apply if they are looking to build out a user experience around their business ideas.

    User Experience Design Circuit
    Students learn the fundamentals of UX design, including placement and layout design, wireframing and prototyping. By the end of the course, students can produce full documentation deliverables and clickable prototypes.

    • Part-time: 1 or 6 weeks
    • Location: Online only
    • Tuition: $850

    User Experience Design
    The course begins with an introduction to UX and design thinking, then students learn about user research and hi-fidelity prototyping. Students are expected to analyze and critique their classmates’ designs.

    • Part-time: 1 or 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900

    User Experience Design Immersive
    Students learn how to design the behavior of digital products to support user goals and gain experience by collaborating with designers and programmers to create polished, functional products and prototypes.

    • Full-time: 10 weeks
    • Location: On-campus
    • Tuition: $13,850–$14,850

    Visual design
    This introductory design course teaches the theories, skills and tools needed to design web products and mobile apps with industry-standard tools like Photoshop and Illustrator.

    • Part-time: 1 or 8 weeks
    • Location: Online and on-campus
    • Tuition: $2,700–$2,750
    General Assembly data courses

    Students can learn SQL, Python, predictive modeling and more to prepare them for careers in data analysis or digital marketing. Data science and data marketing courses are available to full-time and part-time students, online or on-campus.

    Data Analytics
    Students learn how to analyze, interpret and present data with Excel, SQL and Tableau. Recommended for digital marketers, sales managers, analysts and others who want to use data to make better business decisions.

    • Part-time: 1 or 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900

    Data Analytics Circuit
    An introductory course for those who want to learn how to collect, analyze and leverage data more effectively. Students learn about the spectrum of data sources, statistical methods and data narrative.

    • Part-time: 10 weeks
    • Location: Online only
    • Tuition: $1,250

    Data Science
    Data science combines computer science, business and statistics. Students learn how to perform exploratory data analysis with tools like Python and the command line, how to contribute as part of a data science team and how to communicate data-driven information to a general audience.

    • Part-time: 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900

    Data Science Immersive
    Course begins with how to collect and aggregate data for analyses, then students learn how to use the Python programming language to perform visual and statistical data analysis. The second half of the course is about data modeling, visualization and presentation. Students must have a strong mathematical foundation and basic familiarity with programming to enroll.

    • Full-time: 12 weeks
    • Location: On-campus
    • Tuition: $15,850–$15,900
    General Assembly marketing courses

    Students can learn how to drive sales in a digital landscape in part-time, self-paced or short-form digital marketing courses, classes and online workshops. General Assembly marketing courses are available online and on-campus for full- and part-time students.

    Digital Marketing Circuit
    Students get hands-on experience on how to plan, execute, measure and optimize marketing campaigns across various media platforms. Course highlights include paid advertising, search engine optimization, content marketing and social media.

    • Part-time: 5 weeks
    • Location: Online only
    • Tuition: $750

    Digital Marketing
    Students with a foundational understanding of marketing can learn how to better utilize Facebook Ads, Google AdWords, Google Analytics and conduct SEO research across digital channels. Digital Marketing course highlights include how to design and execute a comprehensive marketing plan.

    • Part-time: 1 or 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900
    General Assembly product management courses

    Project managers are responsible for the success of digital products, a crucial role in tech companies. General Assembly product management students learn the skills necessary to set visions and strategies in tech industries in part-time courses.

    Product Management
    Students learn how to navigate product cycles, develop metrics, evaluate statistics and more. Course highlights include wireframing, basic prototyping and Agile development. By the end of the course, students should be able to utilize industry research methods and speak confidently with developers about technical constraints.

    • Part-time: 1 or 10 weeks
    • Location: Online and on-campus
    • Tuition: $3,850–$3,900

    General Assembly cost

    General Assembly course cost ranges from $750–$15,950 depending on the topic and length of the class. General Assembly accepts check, bank wire, credit and debit cards, and Paypal for tuition and fee payments. After a minimum down payment is submitted to secure your spot in a course, you can choose to pay in installments.

    ProgramsCourse lengthTotal cost
    Full-time10–12 weeks$13,500–$15,950
    Part-time1–10 weeks$750–$3,950
    Workshops3–6 hours$99–$250
    Events2–4 hoursFree

    General Assembly admissions

    All General Assembly courses are offered on a rolling basis with an admissions deadline of 24 hours before the first class meeting. To apply for a part-time General Assembly course, you simply need to complete an online application and have a phone interview with an admissions representative. For full-time or immersive courses, the application process is more involved.

    1. Submit a General Assembly application online.
    2. If selected, a General Assembly admissions specialist will evaluate your experience and goals during a phone interview.
    3. If applying for a full-time or immersive course, you must complete an admissions assessment to ensure you’re prepared for the curriculum. Some applicants might need to submit their previous work at this time.
    4. Full-time applicants then interview with an alumnus or instructor to determine if the program is a good fit. Some applicants might be asked to submit a readiness assessment or document their pre-requisite experiences.
    5. Once you meet all requirements, a General Assembly admissions representative will confirm your admission approval.
    6. Approved applicants must make a deposit payment to secure their course, and full tuition must be paid before the end of a course to receive a certificate of completion.

    General Assembly scholarships

    General Assembly scholarships are available for low-income adults and those who are part of underrepresented communities in tech. General Assembly also works with financing partners to provide loan options for some students. Through the Catalyst Program, some students are eligible to enroll in immersive courses at no up-front cost, then pay back their tuition in monthly installments after they get a job.


    See Her Excel Scholarship
    The See Her Excel Scholarship awards $1,500 to women studying software engineering and data science.

    Social Impact programs
    General Assembly partners with nonprofits, governments and companies to provide low-income adults access to courses.

    Employer sponsorship
    Nearly half of General Assembly part-time students get tuition reimbursement through their employers.

    Is General Assembly worth it?

    The General Assembly price could be worth it if you’re determined to learn a new coding, design, data, marketing or product management skillset, but need some flexibility — part-time and full-time courses are available online and at 20 campuses. Overall, General Assembly boasts over 35,000 global alumni, 250 expert instructors and 2,500 hiring partners. Still, future employment is not guaranteed and students will get out of the courses what they put into them, whether it’s a General Assembly coding bootcamp or an online circuit for short-form digital marketing.

    General Assembly Reviews

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    How do I know I can trust these reviews about General Assembly?
    How do I know I can trust these reviews about General Assembly?
    • 2,437,374 reviews on ConsumerAffairs are verified.
    • We require contact information to ensure our reviewers are real.
    • We use intelligent software that helps us maintain the integrity of reviews.
    • Our moderators read all reviews to verify quality and helpfulness.

    For more information about reviews on ConsumerAffairs.com please visit our FAQ.

    Page 1 Reviews 0 - 10
    Rated with 5 stars
    Verified Reviewer
    Original review: June 26, 2020

    My granddaughter is home schooled and it has done wonders for her. She has a couple of teachers that call her once or twice a week to update her on her work, etc. She spends a few hours on her computer each day. She loves home schooling.

    Be the first one to find this review helpful
    Rated with 5 stars
    Verified Reviewer
    Original review: June 20, 2020

    Hi. I'm on a disability support pension I've had a stroke In my head. I'm still recovering. There is is a lot of side effects. I'm very happy with the course. It's very remarkable and helpful. I think you's a wonderful and fulfilled my needs if not it was around years ago. I give you's 10 out of 10. Very pleased with your hard work. It helps moving forward and a great start to life. Thank you. I appreciate your help. Your kindness should be rewarded may God bless you.

    Be the first one to find this review helpful

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      Rated with 1 star
      Verified Reviewer Verified Buyer
      Original review: May 24, 2019

      I attended the part time 10 weeks course of Data Analytics in GA Sydney in 2017. The instructor was great, very talented and knew his job excellent. My complain is about 2 things: 1- I had a one on one session before enrollment to ensure this course is good for me, and your adviser told me it is, considering the fact that it's a very expensive course (4500$), I wasted all of money! This course was far beyond my knowledge, I could not cope with the topics covered. 2 - I raised this issue in the middle of the course with again another adviser, to let me stop the training, and continue a more basic one, she said NO! it's not possible. So I finished the course, but honestly just wasted my money and time, gained nothing out of this course, so won't recommend you to anyone!

      13 people found this review helpful
      Rated with 5 stars
      Verified Reviewer Verified Buyer
      Original review: May 13, 2019

      An entirely new world was opened to me during my 10-week UX Design immersive in Atlanta. My instructor was exceptionally knowledgeable and skilled, and his sense of humor took the edge off my occasional performance anxiety. The industry networking and immersive learning opportunities were pretty unbeatable, too!

      5 people found this review helpful
      Rated with 5 stars
      Verified Reviewer Verified Buyer
      Original review: April 9, 2019

      It's hard to put into words how much the staff and instructors at General Assembly care about their pedagogy and the welfare of their students. It is VERY challenging, but also very rewarding. You get what you put into it. Also, the atmosphere around campus (San Francisco) is top-notch. Very collegial, filled with very smart colleagues that become friends. They'll push you in all the right ways. Strongly recommend!

      2 people found this review helpful
      Rated with 2 stars
      Verified Reviewer Verified Buyer
      Original review: March 25, 2019

      While the course itself was useful as an introduction to the field and the instructors were quite good sharing their experience and ideas, the misfit situation of the one off type of course left us out in gaining a real edge in the field. For some of my classmates that were already working in a marketing capacity it may have provided a better experience but it was not helpful for one trying to find his way into a position in marketing or just away from writing code.

      Be the first one to find this review helpful
      Rated with 1 star
      Verified Reviewer Verified Buyer
      Original review: March 22, 2019

      I took Data Science Immersive course in Singapore campus. The experience, unfortunately, is not satisfying. The whole focus is business driven instead of education focused. The lecturer cannot communicate well, it's more like paying so much money for self studying. The career coach is doing his job because he has KPI to accomplish. Everything is money driven, not truly caring about your students and you missed the whole point of education.

      8 people found this review helpful
      Rated with 4 stars
      Verified Reviewer Verified Buyer
      Original review: March 2, 2019

      This was a 6 weeks online course. A suggestion I did have was potentially having local mentors. This would suit the one-on-ones in being about to properly connect and catch-up with the work assignments and the challenges it brings.

      Be the first one to find this review helpful
      Rated with 5 stars
      Verified Reviewer Verified Buyer
      Original review: March 1, 2019

      Digital Marketing 10-Week Course. As a senior level marketer, my experience was primarily in traditional marketing. I managed a team of mostly digitally trained marketers and wanted to be a better manager and have a deeper level of knowledge about the space. This course served as a great overview of many important areas of digital marketing and gave me a greater confidence level and skill level to lead my team and meet our goals.

      Be the first one to find this review helpful
      Rated with 5 stars
      Verified Reviewer Verified Buyer
      Original review: Feb. 27, 2019

      One of the main reasons I chose the Web Development Immersive Program through General Assembly was their outcomes program. It was important to me to gain the technical knowledge for my new career, but it was even more important to have support and guidance through the transition. The outcomes team at the Chicago campus was phenomenal! I felt prepared and supported during my job search. I appreciated the continued communication and support even once the technical portion of the program was complete. They stuck with me while I navigated the job market and eventually landing new positions within the tech industry.

      2 people found this review helpful
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      General Assembly Company Information

      Company Name:
      General Assembly
      Company Type:
      Private
      Year Founded:
      2011
      Address:
      902 Broadway, 4th Floor
      City:
      New York
      State/Province:
      NY
      Postal Code:
      10010
      Country:
      United States
      Website:
      generalassemb.ly