President's Choice Financial Reviews

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Edited by: Tammy Burns

About President's Choice Financial

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President's Choice Financial is a Canadian bank founded in 1998 by Loblaw Companies Limited, a major grocery store chain. The bank is most known for PC Optimum, a points-based loyalty program that allows customers to earn free groceries and other rewards. PC’s product lineup consists of several credit cards and a no-fee bank account — all of which earn PC Optimum points.

Pros
  • Robust rewards program
  • Welcome bonuses for new customers
  • No annual or monthly fees
Cons
  • Can’t write or deposit checks
  • High overdraft fees
  • No interest-bearing or savings accounts
  • Only available in Canada

Helpful Reviews

Canada, Other
Verified purchase
Best prices on gas at superstore by far with the PC discount and I rack up points so fast I can’t fathom it some days for groceries. You get entire buggies of groceries for free! ...

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Calgary, AB
Verified purchase
Three major issues with the PC Mastercard for me are that you cannot add it to your Samsung Wallet, you cannot put your account on autopay, and Customer Service is useless. Had I ...

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What is President's Choice Financial?

President's Choice Financial is a Canadian financial services company that provides credit card and banking services. It’s a wholly-owned subsidiary of Loblaw Companies and is headquartered in Toronto, Ontario.

President's Choice Financial offers a variety of credit cards and the PC Money Account, which is a no-fee banking account that earns PC Optimum points for debit card purchases, direct deposit and bill payments.

How does President's Choice Financial work?

President's Choice Financial is most known for its loyalty program, PC Optimum. Through the program, customers earn PC Optimum points for banking activities such as using their debit or credit card or paying bills online. These points can then be redeemed for discounts on groceries and other products sold at Loblaw-owned stores, such as Loblaws, No Frills and Shoppers Drug Mart. Every 10,000 points is worth $10, redeemable at over 4,500 Canadian stores.

President's Choice Financial operates primarily online and through a network of ATMs located in Loblaw-owned stores. Customers can also access their accounts via the PC Financial mobile app.

President’s Choice Financial is insured by the Canada Deposit Insurance Corporation (CDIC), which means that up to $100,000 of your deposits are insured if the bank fails.

President's Choice Financial products and services

President's Choice Financial provides customers with one bank account and a few credit cards.

PC Money Account
The PC Money Account is a no-monthly-fee account that earns PC Optimum points on everyday purchases, as well as on direct deposits and bill pay. Here’s what you can earn:
  • Earn 10 PC Optimum points for every $1 spent at Loblaw grocery stores
  • Earn up to 25 points for every $1 spent at Shoppers Drug Mart
  • Earn 5 points per $1 spent everywhere else

Although you can’t deposit or write checks with the PC Money Account, you can use it to pay bills, transfer funds and make purchases online or in-store.

At the time of publishing, new PC Money account customers can earn up to 200,000 welcome points by completing certain account activities.

Credit Cards
President's Choice Financial offers a variety of credit cards, all of which have no annual fee:
  • The PC Optimum card is a basic card that earns PC Optimum points at select retailers.
  • The PC Mastercard earns PC Optimum points on every dollar spent and comes with a free extended warranty and purchase assurance on items bought with your card.
  • The PC World Mastercard earns even more PC Optimum points on every dollar spent and offers additional perks, such as concierge services for dinner and event reservations.
  • The PC World Elite Mastercard earns the most PC Optimum points on every dollar spent and comes with the most perks, including travel emergency medical insurance, car rental insurance and identity theft assistance services.

President's Choice Financial fees

There is no monthly fee for the PC Money Account and no annual fee for PC credit cards. However, President’s Choice Financial may charge fees for the following:

  • $40 for non-sufficient funds or overdrafts
  • $5 for optional overdraft protection
  • 19% interest charge on overdrawn balances (calculated daily and charged monthly)
  • $1.50 for non-network domestic ATM withdrawals
  • $3 for non-network international ATM withdrawals
  • 2.5% for foreign transactions
  • $3.50 to cancel an Interac e-Transfer
  • $20 if your account is inactive for 12 months

While overdraft fees can’t be avoided, you can avoid non-network ATM fees by using a machine in the President’s Choice Financial network.

President's Choice Financial FAQ

Where can I use my President Choice Financial credit card?

You can use your PC credit card anywhere Mastercard is accepted; it’s not just for Loblaw stores.

Can I earn PC Optimum points for setting up direct deposit with my PC Money Account?

Yes. You can earn up to 5,000 PC Optimum points each month when you set up direct deposits from an employer or pension plan.

How do I deposit checks into my PC Money Account?

Unfortunately, the PC Money Account is a checkless account, meaning you can’t write or deposit checks.

Where can I redeem PC Optimum points?

You can redeem your PC Optimum points at over 4,500 drug and grocery stores across Canada, including Atlantic Superstore, Beauty Boutique, Loblaws City Market, Dominion, Loblaws, Maxi, No Frills, Pharmaprix, Provigo, Shoppers Drug Mart, Real Canadian Superstore, Zehrs, Valu-mart, Joe Fresh and more.

How can I contact President's Choice Financial customer service?

PC customer service is available 24/7 by calling 1-866-246-7262. You can also contact customer service by email or live chat on the company's website.

Still have questions?

Is President's Choice Financial legit?

Yes, President's Choice Financial is a legitimate company. It’s a subsidiary of Loblaw Companies Limited, which is one of the largest grocery retailers in Canada. The bank’s PC Money Account and credit cards have no maintenance fees and earn points through the PC Optimum program. Because of this, it’s best for those who shop at Loblaw store brands and want to earn free groceries and other rewards on their purchases.

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President's Choice Financial Reviews

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    Page 1 Reviews 0 - 10
    Customer ServicePunctuality & Speed

    Reviewed April 22, 2026

    Great rewards but nonexistent customer service. Takes forever to get through their automated defences, hoping you will give up. Then when they transfer your call, it drops and go back to battling the customer defences.

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    Customer ServicePricePunctuality & SpeedRefunds & PayoutsHonesty & Transparency

    Reviewed Feb. 19, 2026

    I have been a customer and user of the PC world elite MasterCard for quite a while now. When I saw an offer to upgrade my card to the insiders world elite MasterCard with the 1st year no annual fee I jumped on it. Little did I know they lied and charged me the fee. After about 6 phone calls talking to numerous people was told I would be getting either a refund or the point equivalent. That has been over 2 weeks still waiting.

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      Customer ServiceSales & MarketingPunctuality & SpeedOnline & App

      Reviewed Dec. 5, 2025

      I really love the fact that this bank pay me to do business with them. I get an average of 5000pts (5$ in store) to have my money deposited in their financial institution. BUT I dread the moment I need to talk to a human of their customer service. I also feel like the app is not very useful. Many problems that I've had (trying to cancel e-transfer twice because of my error) could have been probably programed in their app but I had to call the customer service to do it and on both instances it was more than 1hr long wait times.

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      Customer Service

      Reviewed Oct. 28, 2025

      Applied for a PC Financial Mastercard, was approved, received the card but when going to activate it, I was told the account was closed and they're unable to disclose the reason why. If they're going to place an inquiry on my credit report, send me an approval email AND send me a physical card, I deserve to know why they changed the status of my account.

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      Customer ServicePunctuality & SpeedStaff

      Reviewed Oct. 20, 2025

      Three major issues with the PC Mastercard for me are that you cannot add it to your Samsung Wallet, you cannot put your account on autopay, and Customer Service is useless. Had I known, I would not have bothered getting this card. When you contact them by phone to rectify an issue, the customer service is horrible! Prepare to wait 45+ minutes before even talking to an agent. They will file numerous complaints with a reference numbers (see attached screen shot), to which they have never once provide follow-up or rectification. When you request a call back from a Supervisor, that never happens either. The back office has no idea what they are doing; it's just a waste of your time calling. I will be cancelling my card as soon as my statement is provided.

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      Customer ServicePricePunctuality & SpeedRates

      Reviewed Oct. 6, 2025

      Terrible customer service. They just screw you around. Had 3 different interest charges they said were all the same. After I closed my account with them, (had a letter from them saying closed with 0$ balance). A month later they charged interest to my closed account and said it was a valid charge. They were supposed to waive it but never heard back and they don't pick up when you call. The service and hassle is not worth the no fees.

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      Customer ServicePunctuality & SpeedStaffTimeliness

      Reviewed Aug. 18, 2025

      Concierge Service is useless. Called them 4 times before I got through (line was down), finally put in my request. They said it would take 24 hours. A week later no response. I asked them to email me but apparently they were phoning with no caller ID so I didn't pick up and they just closed the case. Be prepared to wait on hold for a long time before getting through. Agents are extremely rude and don't care at all.

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      Customer ServiceRefunds & PayoutsStaff

      Reviewed Aug. 7, 2025

      They absolutely refuse to help when fraud happens to your account!!!! Talked to someone on the phone who put the fraud in and sent a new card, then went and cancelled that card and told me I had to speak with someone in order to get my money back. Tried calling and writing SEVERAL times. NO ONE calls or writes back! Get a bank account where the company actually cares, not one that makes being a single mother even harder!!!

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      Customer ServiceSales & MarketingBilling

      Reviewed Aug. 7, 2025

      Been with this bank for two years and then I had a scam. So cancel my card got a new one and as soon as I got new account I paid one bill on it and now I can’t access my money in my new account. Been calling them and been getting runaround one excuse after another. Don’t recommend this bank.

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      Customer ServiceRates

      Reviewed July 25, 2025

      If I could I would have given 0 rating. Worst customer service ever. Don't waste your time with this institution. The CSRs have no idea how to resolve anything. Frustrating after on hold for an hour that they have no idea what is going on.

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      President's Choice Financial Company Information

      Company Name:
      President's Choice Financial
      Website:
      www.pcfinancial.ca