2015 Social Media and Online Dating

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Peeple will let you put people in their places

Don't you know a lot of people who are just disgusting? You know -- empty suits, braggarts, loudmouths, dull as dishwater, stand-off-ish, and just a general waste of space?

Well, soon, you'll be able to do something about it -- you'll be able to rate them, just the way you now rate cars, hotels, dating services, restaurants, and psychics on Yelp, ConsumerAffairs, and other review sites.

Yes, someone's finally done it -- a review app for people. It's called, logically enough, Peeple. It's set to launch this fall.

"Peeple is an app that allows you to rate and comment about the people you interact with in your daily lives on the following three categories: personal, professional, and dating," as the app's founders put it. "Peeple will enhance your online reputation for access to better quality networks, top job opportunities, and promote more informed decision making about people."

You'll be able to give one- to five-star ratings to anybody -- your neighbor, your aunt, lovers past and present, that rotten teacher from fifth grade and, of course, your boss. Not to mention your former boss.

Peeple explains itself, sort of, in this video:

Of course, it won't be the kind of thing where you can just sling mud at anybody and everybody. Oh no. The founders assure us that there will be controls in place to ensure that you actually know the person you are grinding into little pieces. You'll also have to be 21, have a Facebook account, and use your own name.

“People do so much research when they buy a car or make those kinds of decisions,” said Julia Cordray, one of the app’s founders, according to a Washington Post story. “Why not do the same kind of research on other aspects of your life?”

Sure, why not indeed? Before you strike up a conversation with your seatmate on the subway, get his or her name and do the research.

You'll also be able to be an even better helicopter parent. The site's other co-founder, Nicole McCullough, is a mother of two who admits she doesn't know her neighbors too well. But when Peeple launches, she'll be able to check them out and decide if her kids should be allowed to play with their kids.

Can't be too careful, after all.

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Hackers release data stolen from Ashley Madison adultery-dating website

A month after the adultery-dating website AshleyMadison.com (registered motto: “Life is short. Have an affair.®”) admitted that hackers had managed to breach its database, those hackers have apparently made all of the stolen data available online.

Ashley Madison is owned by Avid Life Media, which also owns other hookup sites, including Established Men and Cougar Life. The hacker or hackers behind the breach self-identify as The Impact Team. At the time of the original breach, The Impact Team threatened to release all of the information it stole unless the site was taken down. And now, it appears that they have made good on that threat.

Released data

As Wired first reported last night, yesterday somebody hiding behind anonymizing software and browsers posted 9.7 gigabytes of apparent Ashley Madison data to the dark web. “The files appear to include account details and log-ins for some 32 million users of the social networking site, touted as the premier site for married individuals seeking partners for affairs. Seven years worth of credit card and other payment transaction details are also part of the dump, going back to 2007 [including] names, street address, email address and amount paid, but not credit card numbers.”

At the time of the breach, AshleyMadison.com claimed to have almost 40 million members in all.

According to its own statements, The Impact Team's main complaint with Ashley Madison isn't the fact that the website promotes or facilitates adultery, but that it allegedly lied to its clients. Specifically, people with dating profiles on Ashley Madison were also offered the chance to pay $19 for a “full delete” function – basically scrubbing their complete profile and activity history from the site.

The Impact Team claimed to have discovered proof that the “full delete” service was a lie, and the information never completely deleted from the database. (Granted, there's arguably some inherent contradictions in The Impact Team's claimed motivation “We dislike the fact that this website harmed its clients, so we're punishing the website by releasing data that will harm its clients.”)

Ashley Madison executives did not take the website down and so yesterday, according to Wired, somebody released an alleged data dump, preceded by an introduction saying, in part, that:

Avid Life Media has failed to take down Ashley Madison and Established Men. We have explained the fraud, deceit, and stupidity of ALM and their members. Now everyone gets to see their data.

Find someone you know in here? Keep in mind the site is a scam with thousands of fake female profiles. See ashley madison fake profile lawsuit; 90-95% of actual users are male. Chances are your man signed up on the world's biggest affair site, but never had one. He just tried to. If that distinction matters....

Profiles

Of course, there are other possibilities explaining how and why someone might apparently have a profile on the website. For starters, Ashley Madison doesn’t verify members' emails – you can register with any address, not merely your own. So, for example: although someone did apparently register there with the email address tblair@labour.gov.uk, this does not prove that a certain recent former Prime Minister of the United Kingdom ever actually joined the site. The same holds true for the over 15,000 U.S. government or military email addresses found thus far, or the many teachers and professors whose current or former .edu addresses appear in the data dump (and it's easy to imagine students using their teachers' email addresses for joke registrations, in a more risque version of the old “Let's have a dozen takeout pizzas sent to Teacher's house” prank).

As computer security expert Graham Cluley pointed out on his blog (bold print lifted from the original):

…. being a member of a dating site, even a somewhat seedy one like Ashley Madison, is no evidence that you have cheated on your partner.

You might have joined the site years before when you were single and be shocked that they still have your details in their database, or you might have joined the site out of curiosity or for a laugh... never seriously planning to take things any further.

But more importantly than all of that, if your email address is in the Ashley Madison database it means nothing. The owner of that email address may never have even visited the Ashley Madison site....

Potential to ruin lives

This is especially important to remember because, as Cluley also says: “Others might find the thought that their membership of the site - even if they never met anyone in real life, and never had an affair - too much to bear, and there could be genuine casualties as a result. And yes, I mean suicide.”

This does indeed have the potential to ruin millions of people's lives — and not merely people who somehow “deserve” it, either.

After learning of the stolen data release, Avid Life Media released a statement saying that “Our investigation is still ongoing and we are simultaneously cooperating fully with law enforcement investigations, including by the Royal Canadian Mounted Police, the Ontario Provincial Police, the Toronto Police Services and the U.S. Federal Bureau of Investigation. … This event is not an act of hacktivism, it is an act of criminality. … We know that there are people out there who know one or more of these individuals, and we invite them to come forward. ... Anyone with information that can lead to the identification, arrest and conviction of these criminals, can contact [email protected].”

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Business names on Facebook? Punctuation makes it a scam. Period.

If you spend enough time on Facebook, you're pretty much guaranteed to see lots of posts from “like-farming” scam pages.

Like-farmers start pages and fill them with content dedicated to collecting as many “likes” or “shares” as possible in the shortest amount of time, in order to drive up the page's popularity ranking. Once it's high enough, the like-farmer removes the original page content and replaces it with anything from scam advertising to dangerous malware infections.

Anytime you see a Facebook post with such phrases as “Like and share if you agree!” or “Like and share to win a valuable prize!” it's almost certain to be from a like-farmer seeking to drive up his popularity rank.

Many like-farms take the names of legitimate businesses, but alter them slightly. If you see a company Facebook page with the company's own name misspelled, it's a safe bet you're looking at a scam page. For example, there are two Disney-branded theme parks in the United States — a California park with the one-word name “Disneyland,” and a Florida park whose full name has three words: “Walt Disney World.”

So when you see Facebook pages with such names as “Disney Land” or “Disney World” or “Walt Disney Land,” you can dismiss them as fake pages without even inspecting their content.

Problem is, this particular scam-detection method only works if you already know the full, exact, trademarked name of a given business well enough to recognize a fake (and there are lots of non-Disney employees who understandably can't be bothered to keep track of the differences between Disneyland, Disney Land, Walt Disney Land, Walt Disney World, Disney World, and so forth).

Even easier

But there's an easier way to detect a scammy Facebook business page that requires no “name knowledge” at all: look at the page's business name to see if there's any punctuation. If there is, it's probably a scam.

Last month, we warned you about a then-new like-farming scam falsely promising the chance to win Disney theme park tickets and thousands of dollars cash spending money for anyone who “liked” and “shared” a particular Facebook post.

That scammy like-farming Facebook page went by the name “Disney World.” — with a period at the end of the name. Of course, the incorrect name and the unnecessary punctuation weren't the only signs indicating a scam page: the real Walt Disney World Facebook page is identified as a “Theme Park” in its cover banner, whereas the “Disney World.” like-farming page (which, at press time, hasn't been updated since that May 14 like-farming fertilizer promising bundles of cash and “all paid for Disney World Vacation[s]” to 75 lucky winners) identifies as a “Transport/Freight” company in its banner.

Most obvious of all, the real Walt Disney World Facebook page is entirely filled with various forms of pro-Disney advertising: videos, photos and articles all hammering home the message “Look how much fun you could have, if you spent money here at Walt Disney World!” But like-farming pages only have posts offering valuable prizes if you like and share their content.

A current search for Facebook pages going by the name “Disney World.” (two words followed by a period) shows over half a dozen different like-farms currently in operation: in addition to the “Transport/freight” page, there's “Disney World.” with a “Computers/Technology” banner, offering $5,000 cash plus Disney park tickets if you “like” and “share” their most recent post; “Disney World.” in the “Engineering/Construction” business offering $2,500 plus Disney tickets if you like and share; a Disney World-plus-period “University” (offering tickets plus $3,500); a “Food/Beverages” company (tickets and $2,000); a “Travel/Leisure” group (tix plus $5,000) and a “Community Organization” (ditto).

You'll find similarly scammy offers on Disney-name variants such as “Disney-World.” (note the period and the hyphen).

There's also such oddities as the “Walt Disney Land” page with a “Local business” banner which, as of June 18, has some fairly impressive statistics (27K people “like” this) and a page history dating back to 2010. Yet there's not a single post visible on that page, anywhere.

How does a Facebook page collect over 27,000 “likes” without posting any content?

It doesn't. What's happening is the “like farmer” has already stripped whatever posts he used to collect likes and shares – almost certainly posts promising the chance to win valuable prizes.

Of course, Disney isn't the only company whose theme parks are used as like-farming bait. Six Flags is another whose legitimate Facebook page has many poorly punctuated like-farming doppelgangers.

“Six Flags.” with a period includes a “Government Organization” whose most recent post, from January, offered the chance to win Six Flags tickets and $2,500 cash if you “Just Share & Like this photo. (Comment to double chances).”

A particularly lazy like-farmer must've been behind “Six Flags.” the “Community” page, whose most recent post, offering Six Flags season tickets and VIP perks, dates back to September 2013. Equally out-of-date are the pages belonging to “Six Flag's Vacation's” whose banner photo identifies them as a “Fictional Character,” and “Six Flag's Vacations” the “Community.”

But in all such cases, the incorrect name or unnecessary punctuation was only the first of many signs that these are scammy like-farming pages; the main clue is the content. With any post you see on Facebook, remember that if you see such phrases as “Like and share if you agree!” or “Like and share to win a valuable prize!” there's almost certain to be a like-farmer behind the post.

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Five of the most successful online dating websites for scoring a date in 2015

Meeting people should be easy. After all, the world is full of them and they're fairly evenly divided in terms of gender, height and so forth. But as a review of literature stretching back to cave drawings will tell you, meeting -- and hanging onto -- the right person isn't all that easy.

This is where dating services come in. They're not perfect but they're better than ordering brides by mail or submitting to your mother's idea of who your perfect match is.

Just like other means of meeting candidates for romance, dating sites are fraught with peril. You could meet people you don't like, people who don't like you, people who are boring or even downright dangerous. But the same is true of just about any other method of meeting people. Ever ridden the subway?

What it comes down to is that there are risks in everything so as long as you take the obvious precautions -- don't meet strangers in dark places, don't send money to someone you've never met and don't reveal all your personal information in a single gush -- online dating is probably less dangerous than crossing a busy street or trying to clean out your gutters on a windy day.

One thing's for sure -- there's no shortage of dating sites. No one really knows how many there are but the answer is somewhere in the thousands. Like people, they come in all shapes and sizes. Some are free, others are pricey. Some take everybody, some are selective. Many cater to individual tastes -- there are sites for gays, Jews, Christians, equestrians, millionaires, Hispanics and old white people. There are even dating sites for virgins.

Here's a sampling to get you started. We're not saying these are the best sites for you -- that's something you need to decide for yourself -- but like examining puppies or seaside condos, looking can be half the fun. Might as well get started.

Successful Singles

Remember how we said there were sites that cater to every demographic slice imaginable? Well, here's one that specializes in New England, a locale that can be a little forbidding and frosty to the uninitiated. 

Fittingly for a site in a region that cherishes its history and traditions, Successful Singles has been around since 1984, which is not quite the Colonial Era but actually predates the Internet as we know it. 

Successful Singles even goes so far as to announce that it is not an online dating site, instead proclaiming itself to the "the premier social introduction service in Boston."

Rather than using algorithms to match clients, Successful Singles uses a more personal approach, starting with a 10-minute phone consultation followed by a 50-minute face-to-face meeting, after which it promises introductions within 10 days. 

The approach seems to work with the upscale client base it's targeting. At ConsumerAffairs, we don't hear much about Successful Singles but what we do hear is pretty positive.

"I spent months online with no success. Joined Successful Singles and met women that were interested in having a long-term committed relationship. I don't have lots of time to spend on the computer, so having my own personal matchmaker was an ideal situation for me," said John of Norwood, Mass.

If the prospect of spending a New England winter by yourself is a chilling prospect, Successful Singles may be the answer.

It's Just Lunch!

It's Just Lunch uses an approach similar to Successful Singles, offering to pair up compatible couples for lunch or a drink after work. Describing itself as a "dating service for professionals," It's Just Lunch also uses a personal counselor approach, hoping to find just the right chemistry in each situation. With offices in major cities, it's not restricted to a single geographic area.

The reviews we're received at ConsumerAffairs the last few years have been largely positive, like this one from Michael of North Carolina: "By and large I have been satisfied with the experiences gained from the group. The dates have all been delightful, professional women. I have enjoyed my experiences, and have made a connection with one of the women."

There's no free lunch and IJL is not exception. Prices vary but be ready to spend $1,000 or more. That may sound like a lot and while it may be true that money can't buy happiness, it may at least make the down payment. 

No matter how much or little you spend, being too rigid in your expectations or specifications can lead to frustration. One negative review we read said the client wanted to meet no one older than 32 and became angry when one date turned out to be 34. The world is a big place but perhaps not quite big enough to be so inflexible in our choices.  

As with all the services featured here, read the contract carefully, be sure you understand it and keep a copy. Contracts mean what they say. If a dating service says it will introduce you to two people a month, it's not realistic to expect it to produce more than that.

Lifemates

Maybe it's just that folks really are friendly (or at least very cold) in Canada and unusually grateful for human warmth but for whatever reason, Lifemates Canada seems to have a stellar record of forging new alliances. 

"I submitted a review a number of months ago and I just wanted to say that Marcel and I have now been married for a number of months and are very happy," said Sheree of Kitchener, On., in a ConsumerAffairs review, one of several from Lifemates clients who tied the knot with dates they met through the service.

Like Successful Singles and It's Just Lunch, Lifemates uses a personal inteview and match-up process and targets upscale clients.

"The Lifemates Canada Dating program carefully evaluates each and every member so that we can introduce you to an individual that shares your interests and background," the company says. "Lifemates introduces you to members whom, because of common values, goals, professional backgrounds and other similarities, provide the highest likelihood that you will move your date into a true relationship."

Lifemates Canada has been in business for more than 20 years and has 10 offices around the country. More info here. 

Events and Adventures

Lunch is OK but what if you want to go skydiving or horseback riding? That's where Events and Adventures comes in. Operating in nine cities, Events and Adventures organizes a series of events each month for its invitation-only clients.

"In a group, there’s no pressure, everyone relaxes, and you can be yourself. Each month is packed with 30-50 great event choices: foodie, night out, active adventure, casual hangout," the company says. "We are an invitation-only club of people like you spending social time having fun with like-minded people."

It gets high marks from ConsumerAffairs reviewers like Bob of Phoenix, who wrote: "Since I joined Events and Adventures I’ve attended probably close to a hundred events like pottery painting... so many different events. I had a great time at the Extreme Adventure Course up in Flagstaff.... There have been a lot of nice people. I’ve made a lot of friends and found a significant other through Events and Adventures."

The monthly events range from a simple wine-tasting to outdoor sports and expeditions to foreign lands. To join, applicants must be successfully interviewed and must certify that they are single.

Perhaps a big point in E&A's favor is that it's not just a dating service but also a way to meet new friends -- something that's often a problem for stressed-out professionals.

"What interested me most about the club was meeting new people. With Events & Adventures, I have made new friends," said Nick of Minneapolis in a ConsumerAffairs review. "I have attended two trips or events a month. I went bowling, I went to both singles mixers, both party buses, movies. But my favorite was the Halloween haunted house party bus."

Like other higher-end services, E&A doesn't list its prices on its website so be sure you understand the pricing and have read the contract carefully before signing anything. Learn more here.

Match.com

The dating services we've looked at so far have all been, to one degree or another, what the MBA types call niche plays -- designed to appeal to a certain slice of society, and generally a higher socio-economic slice at that. They all have a personal "facetime" element as well -- you have to meet, or at least talk to, a human being to be accepted.

Match.com is the exact opposite. It's what we might all a "pure Internet play" -- everything's done online, nearly anyone can register and what happens after that is up to you. 

It's perhaps the difference between using a personal shopper at Nordstrom and just going online and buying something that looks about right on eBay. As you would expect, this creates a lot more room for error. On the other hand, it's a lot cheaper -- nearly free, in fact. Membership runs about $30 a month, depending on which plan you choose.

Like any do-it-yourself project, usine a site like Match.com means you need to be a very careful shopper. Take Poonsie of Gaithersburg, Md., who narrowly escaped misfortune.

"Three men scammed me in this site by using Caucasian pictures instead of their own pictures. I recognized Nigerian accent in phone and told them I was going to report them. They cancelled their accounts and now I can't find them in Match.com," she said in a ConsumerAffairs review.

It's a good thing Poonsie came to her senses but lots of others don't. Last month, our Jennifer Abel wrote about a woman who nearly sent $40,000 to an online suitor who had concocted some sort of story about needing money to get to the U.S. so the two could begin their blissful relationship. 

This is the kind of thing that can happen on low-cost, mostly unmoderated sites so it's essential to be on your guard at all times. Even in the best circles, things are often not what they seem and online, they can be truly dreadful, even dangerous. 

You might meet up with someone like George of Farmington Hills, Mich.:

I am an admitted violent offender with a police record. I keep getting emails from match.com to join. I have called & emailed them to stop trying to get me to subscribe but even after knowing my situation they continue to try and make money off me. ... I just got in bar fights beating on drunk males but what about child & other sex offenders? 

We haven't verified George's claims but if you scroll through the 1,175 consumer reviews on our site, it becomes quickly apparent that, while there may be really great people lurking on Match, there are quite a few others who probably would not make great luncheon companions, let alone lovers.

On the other hand, it's also true that there are lots of great opportunities just waiting to unfold on Match.com and the other relatively wide-open sites. It's easy to forget this, since it's generally the people who are disappointed who are most likely to go public, while those whose search is successful aren't as inclined to tell the world about it.

At a family dinner recently, I mentioned that I was working on a story about dating sites and was informed of Match.com's role in several pairings, including the recent marriage of a very close relative and the longterm relationship of another. A close friend, I was told, is in a serious relationship that grew out of Tinder, a site that operates much like Match but on a somewhat smaller scale. 

My immediate response was that nobody ever tells me anything. My daughter assured me that in her circle of friends in Los Angeles, everyone just assumes when new relationships spring up that the people met online.

"Nobody has time to meet anybody. Everybody's too busy working and going to auditions," she said.  (Everyone knows this is why LA traffic is so bad -- the populace is constantly shuttling between auditions and parttime gigs). More info here. 

Nothing new, really

To hear people talk about dating services, you'd think they were an exciting and mind-bending innovation or a newly-arrived plague but the truth is they've been around forever in slightly different formats.

If you get right down to it, Successful Singles, It's Just Lunch, et al aren't much different from the way people have always hooked up -- through the recommendations of friends and acquaintances. OK, you're paying somebody to do it, but it's the same principle.

Events & Adventures simply makes it easier to do what enterprising singles have always done -- joined social, sports, adventure and education groups to have fun and meet new people.

Back in my misspent youth as a reporter for large news agencies, I tended to move every year or two. Valuing my liver, I didn't want to hang out with other journalists, so I prowled what we then called alternative weekies -- New Times, the Village Voice, etc. -- looking for likely sounding companions. I also tried mountaineering clubs, sailing lessons and sports car racing. (Actually, there weren't many women racing sports cars but at least we lonely guys got to drive fast without getting in trouble).

I met several significant others this way, not to mention quite a few insignificant others. It was more fun than sitting in church basements or working for political candidates (which would be even worse than hanging out with journalists).

The alternative weeklies have pretty much faded away but they've been replaced by dating sites for every imaginable taste and budget. The more risk-averse among us are probably better off spending a little money for the kind of professional help offered by the more exclusive sites, while the more adventurous may be able to succesfully navigate the tricky shoals of the free-for-all sites. 

An easy way to get started is to read the reviews on our site and others. Do this before you sign anything. You would not believe how often we hear, "If only I had read your site before I ..." 

When you find a service that seems right for you, explore as much as you can, review all of the material, examine the pricing in great detail, read the contract several times and be sure you understand it. Only then should you provide your credit card number or fork over any cash.

Finally, as in all things, hope for the best but prepare for the worst. Things may work out great in the end but you will most likely need to make course corrections along the way. Everyone has setbacks but all's well that ends well and, as they say, it's not over til it's over.