July 22, 2008
About 115,000 "It's My Binky" personalized pacifiers are being recalled. The pacifier button, ring handle and shield with nipple can detach, posing a choking hazard to infants.
It's My Binky has received two reports of the pacifier button, ring handle and shield with nipple detaching. No injuries have been reported.

The recalled pacifiers have "Japlo" imprinted on the front of the pacifier shield at the bottom, center. The pacifiers were sold in blue, white and pink with various words or designs printed on the button of the pacifier. Examples of text and symbols printed on recalled Japlo pacifiers include but are not limited to the following:
| BLUE (pacifier w/text) | WHITE (pacifier w/text) | PINK (pacifier w/text) | |
|---|---|---|---|
| Image of a skull (no text) | image of a skull (no text) | spoiled | |
| stud muffin | stud muffin | princess | |
| prince charming | prince charming | my mom rocks | |
| my mom rocks | princess | mute button | |
| mute button | my mom rocks | my dad rocks | |
| my dad rocks | mute button | insomniac | |
| momma's boy | little monster | future ceo | |
| insomniac | future ceo | flirt | |
| future ceo | daddy's girl | daddy's girl | |
| little monster | born to shop | born to shop | |
| flirt | |||
| bad to the bone |
The pacifiers, made in Malaysia, were sold at Nordstrom and baby boutique retail stores nationwide and online at www.itsmybinky.com from February 2006 through June 2008 for between $5 and $6.
Consumers should immediately take these pacifiers away from children and return them to the store where purchased or contact the firm if purchased online to receive a free replacement pacifier.
For additional information, contact It's My Binky toll-free at (888) 689-9444 between 8 a.m. and 4:30 p.m. Monday through Friday PT or visit the firm's website at www.itsmybinky.com or e-mail Danielle Riiber at Danielle@itsmybinky.com
The recall is being conducted in cooperation with the U.S. Consumer Product Safety Commission (CPSC).