The Journal of Consumer Research

Since 1998, ConsumerAffairs has provided original reporting and independent research to help people make better decisions. We turn complex data into clear, credible insights for consumers, journalists and researchers.

Our editorial promise

We are committed to independent, unbiased consumer research. We publish up-to-date data, trends and statistics and turn them into clear analyses consumers can use. Our reporting also provides credible, source-ready data for journalists and researchers.

Center for Consumer Data

Center for Consumer Data

ConsumerAffairs' Center for Consumer Data is a regularly updated library of the latest consumer data and historical trends, presented through clear, shareable charts across major industries.

View our data

Our latest reports

Research Categories

For journalists and media

Access press releases, company information and media contact details.

Visit our press room
Back to ConsumerAffairs

Journal of Consumer Research