How many people have pet insurance? 2024

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a veterinarian examining a siamese cat

For millions of Americans, pets are, quite simply, members of the family. Highlighting our passion for pets—whether of the furry, four-legged or feathered variety—is the exponential rise of pet insurance. But what, exactly, does pet insurance cover? And is it worth the cost?

Read on for key pet insurance statistics, along with helpful guidance that can help determine whether it’s a sound investment for your beloved animal.

Key insights

The global pet insurance market is expected to be worth more than $11.2 billion by 2026.

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Approximately 66% of U.S. households (almost 87 million) own a pet.

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According to the latest data available, more than 4.8 million pets were insured in the U.S.

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On average, dog owners spend nearly $1,500 per year on their animal, while cat owners spend just over $900 on their favorite feline.

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Pet ownership statistics

As of 2024, the U.S. has a total population exceeding 336 million. Of the entire country, an estimated 86.9 million households report owning a pet, which equates to approximately 66% of all U.S. households.

Dogs are by far the most popular U.S. pet. According to data compiled by the American Pet Products Association, 69 million U.S. households own a dog, while approximately 45 million own a cat.

Pets are not exclusive to any particular age cohort, though Millennials do comprise the highest percentage of pet ownership:

  • Silent generation: 2%
  • Generation Z: 16%
  • Baby boomers: 24%
  • Generation X: 25%
  • Millennials: 33%

For 2023, U.S. pet expenditures are projected to exceed $143 billion. Of that number, pet owners spent an estimated:

  • $37 billion on vet care and products
  • Nearly $12 billion on boarding, grooming, insurance, training and pet sitting
  • $62.7 billion on pet food and treats
  • $32.1 billion on supplies, live animals and over-the-counter medicine

On average, dog owners spend nearly $1,500 per year on their pooch, while cat owners spend just over $900.

Source: American Pet Products Association
Source: North American Pet Health Insurance Association

According to data compiled by the North American Pet Health Insurance Association, the U.S. market for pets and GWP distribution by state is as follows:

Number of insured dogs and cats

According to the North American Pet Health Insurance Association, 4,849,540 pets were insured in the U.S. in 2022 (0.96 million cats and nearly 3.9 million dogs.

The number of cats and dogs insured in the U.S. both continue to rise each year.

Source: North American Pet Health Insurance Association

While more dogs are insured throughout the U.S., the percentage of cats being insured appears to be rising at a sharper rate. Below is a year-over-year table showing the rate of each animal’s pet insurance growth.

Source: North American Pet Health Insurance Association

FAQ

How many people in the U.S. have pet insurance?

According to the latest data, more than 4.8 million pets in the U.S. are insured.

How many pets are insured in America?

There were about 4.8 million insured pets in 2022, up from 2.2 million pets in 2018.

How much does pet insurance cost?

It depends on the type of animal you have and where you live. Dogs typically cost more to insure than cats.

What states have the cheapest pet insurance?

Wyoming and Mississippi have the lowest premiums for cats and for dogs, averaging $19.35 and $19.77 per month for cats, respectively—and averaging $33.97 and $34.17 per month, respectively, for dogs.


References

  1. “U.S. World and Population Clock.” U.S. Census Bureau. Evaluated March 18, 2024.Link Here
  2. “Facts + Statistics: Pet Ownership and Insurance.” Insurance Information Institute. Evaluated March 18, 2024.Link Here
  3. “Pet insurance market size, share and industry analysis.” Fortune Business Insights. Evaluated March 18, 2024.Link Here
  4. “Total pets insured.” North American Pet Health Insurance Association. Evaluated March 18, 2024.Link Here
  5. “State of the industry report 2023 highlights.” North American Pet Health Insurance Association. Evaluated March 18, 2024.Link Here
  6. “Average pet insurance cost in 2022 by breed, age and state.” PawlicyAdvisor. Evaluated March 18, 2024.Link Here

Figures

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