Mattress statistics 2024
In the U.S., sleeping is big business. More than 1 in 3 Americans achieve less than the recommended number of hours of sleep each night. It’s little wonder that the U.S. "sleep economy" — which encompasses the many applications, products and services sold to aid sleep — is a multibillion-dollar industry. The mattress market itself is estimated to be valued around $19 billion.
By 2024, the U.S. sleep economy was expected to be worth $95 billion, an increase of over 20% since 2019.
Jump to insightThe U.S. mattress industry was forecast to account for $18.9 billion of the sleep economy by 2023.
Jump to insightOnline mattress shopping has rapidly risen in popularity, especially among younger consumers.
Jump to insightWhile the average queen-size mattress costs around $1,000, higher-end mattresses can cost tens of thousands of dollars.
Jump to insightResearch examining the relationship between mattress firmness and back pain found that medium-firm mattresses are the best for alleviating and avoiding pain.
Jump to insightSleep industry market size
In 2019, the U.S. sleep economy was worth $79 billion and was expected to hit $95 billion by 2024. It was forecast that the U.S. mattress market would account for $18.9 billion of the sleep economy by 2023. By comparison, the international mattress market was projected to be worth $43 billion by 2024.
Mattress sales data
The mattress shopping experience has evolved over time. Previously, a vast majority of mattress shoppers shopped at brick-and-mortar stores, receiving their mattresses weeks later as bulky packages requiring professional installation. Over the years, the modern "mattress-in-a-box" model has become a larger component of the market. Many customers now browse and buy entirely online, often receiving a compact box in the mail containing mattresses they can install themselves.
The U.S. mattress market has embraced this e-commerce model. Two examples are Tempur-Pedic, a 33-year-old company which adopted this approach, and Casper, a 10-year-old company that began as a mattress-in-a-box operation.
Despite the rising popularity of online mattress shopping, a 2019 survey found that brick-and-mortar mattress stores were still the most popular place for consumers to shop. However, interest in purchasing mattresses online has increased rapidly over time. In the 2020 release of the Better Sleep Council’s annual consumer survey, 47% of respondents said they would purchase their mattresses online, up from only 27% in 2016.
Younger respondents were the most likely to say they would purchase online. Among those ages 18 through 35, 71% showed interest in buying online compared to 50% of those ages 36 to 55 and 26% of those 56 and older.
According to J.D. Power’s 2023 U.S. Mattress Satisfaction Study, consumers who bought their mattresses online were more satisfied with their purchases than those buying from brick-and-mortar stores. Online customers also spent less on their mattresses, paying an average of $939 compared to the $1,192 paid on average by in-store customers.
A 2019 survey of recent online mattress buyers found that 31% of consumers purchased their mattresses from department store websites, while 22% purchased from companies specializing in mattresses.
Among mattress-specialty sites, Purple.com recorded the highest U.S. sales for 2021, bringing in $434 million. The runners-up were Saatva.com with $406 million in sales, Casper.com with $316 million and Mattressfirm.com with $308 million.
Mattress types
Consumers now have many options to choose from when shopping for a new mattress, with factors, such as mattress construction and materials, altering the sleep experience.
- Innerspring mattresses (aka spring mattresses): Spring mattresses have traditionally been the most common mattresses in the U.S. These mattresses incorporate coiled metal springs to support the sleeper's body.
- Memory foam mattresses: Memory foam mattresses are constructed from a foam that conforms to the body’s shape. Typically constructed of polyurethane, these mattresses also come in material blends, such as open-cell and gel-infused foams.
- Latex mattresses: Latex mattresses, produced using natural latex derived from rubber tree sap, typically specialize in firmness. These mattresses are often constructed by alternating layers of latex and other materials.
- Hybrid mattresses: Hybrid mattresses are an umbrella category that encompasses any mattress combining at least two distinct mattress types. The most popular of these are spring-foam hybrids.
How much do mattresses cost?
The price a consumer can expect to pay for their mattress varies based on brand, size, material, construction and additional features. On average, a queen mattress in the U.S. costs around $1,000. However, the price range is expansive. For example, the most affordable queen mattresses can go for around $500, but a queen-size Hästens 2000T costs more than $28,000, and that's before adding on the recommended nearly $5,000 mattress topper.
Among standard U.S. mattress sizes, twin mattresses are the most affordable, averaging $600, and king mattresses are the most expensive, averaging $1,200.
Across standard U.S. styles., innerspring mattresses are the most affordable option, averaging $1,050 for a queen size. Latex mattresses will cost buyers the most, averaging $2,050 for a queen.
Mattresses and back pain
In a 2021 review of 39 scientific studies, researchers concluded that medium-firm mattresses were the best option for people with "non-specific low back pain." The research showed that sleeping on a medium-firm mattress led to higher-quality sleep and a decreased risk of developing lower back pain. The study also found that mattresses that reduce a sleeper's core and skin temperature significantly increased N3 sleep, or "deep sleep,” which is the sleep stage associated with bodily recovery and growth.
FAQ
How much money do Americans spend on sleep?
The U.S. sleep economy was forecast to be valued at $95 billion by 2024.
How much money do Americans spend on mattresses?
The U.S. mattress industry was projected to be valued at $18.9 billion by 2023.
How much do mattresses cost in the U.S.?
Mattress prices vary based on factors such as size and material. The average queen-size mattress in the U.S. costs $1,000. However, the range for a queen can be as low as $500 and upwards of tens of thousands of dollars.
How popular are online mattress companies?
While most consumers in the U.S. still buy their mattresses in stores, interest in buying online has increased over time. One survey found that interest in online mattress shopping jumped from 27% to 47% over a four-year span.
References
- Griffith, E. & Primack, D. “Exclusive: Mattress startup Casper raising big new funding round.” Fortune. Evaluated Apr. 1, 2024.Link Here
- “Mattress Retail in the U.S. - Statistics & Facts.” Statista. Evaluated Apr. 1, 2024.Link Here
- “The History of Tempur and Memory Foam Mattresses.” TEMPUR. Evaluated Apr. 1, 2024.Link Here
- “Size of the sleep economy in the United States from 2019 to 2024.” Statista. Evaluated Apr. 1, 2024.Link Here
- “Mattress market value in the United States in 2018 and 2023.” Statista. Evaluated Apr. 1, 2024.Link Here
- “How Much Does a Mattress Cost?” Sleep Foundation. Evaluated Apr. 1, 2024.Link Here
- “National Consumer Survey of Mattress Shoppers 2020 Report.” CertiPUR-US. Evaluated Apr. 1, 2024.Link Here
- “Consumer Attitudes Towards Online Mattress Purchase U.S.” Statista. Evaluated Apr. 1, 2024.Link Here
- Perry, D. “BSC Research: More Consumers Moving Online.” BedTimes Magazine. Evaluated Apr. 1, 2024.Link Here
- “Top online stores in the Mattresses segment in the U.S. in 2021, by e-commerce net sales.” Statista. Evaluated Apr. 1, 2024.Link Here
- “Online Mattress Shoppers More Satisfied with Purchase Than In-Store Shoppers, J.D. Power Finds.” J.D. Power. Evaluated Apr. 1, 2024.Link Here
- “Find your favorite Hästens bed.” The Sleep Spa. Evaluated Apr. 1, 2024.Link Here
- Suni, E., & Singh, A. “Stages of Sleep: What Happens in a Sleep Cycle.” Sleep Foundation. Evaluated Apr. 1, 2024.Link Here
- Caggiari, G., et al. “What type of mattress should be chosen to avoid back pain and improve sleep quality? Review of the literature.” Journal of Orthopaedics and Traumatology : Official Journal of the Italian Society of Orthopaedics and Traumatology. Evaluated Apr. 1, 2024.Link Here
- “Mattress market value in the United States in 2018 and 2023.” Statista. Evaluated Apr. 1, 2024.Link Here
- Suni, E., & Truong, K. “100+ Sleep Statistics.” Sleep Foundation. Evaluated Apr. 1, 2024.Link Here
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