In the digital age, both businesses and individuals can benefit from having their own website. Website builders help those who aren’t technically inclined. Website builders can:

  • Create a website using unique computer coding
  • Create a website using templates
  • Manage the content on an existing website
  • Revamp the design of an existing website

Top 8 Best Rated Website Builders

The ConsumerAffairs Research Team believes everyone deserves to make smart decisions. We aim to provide readers with the most up-to-date information available about today's consumer products and services.

Want your company to be on this guide?

What features matter most?


The price of website builders can vary significantly depending on the services and features offered. Consumers should compare several options to get fair prices.

  • Memberships: Many companies charge monthly membership fees that typically range from $10 to $100 depending on the services needed.
  • Annual memberships: It's often possible to save money by paying an annual rather than monthly membership.
  • One-time services: Services that are used only once tend usually require a single payment.

Templates and themes

Using templates and themes to design websites can make the process easier and faster. There are a lot of things to consider before determining the quality of a design, though.

  • Images: The option to insert images helps make pages more unique.
  • Overall design: The best designs are aesthetically appealing on a range of devices. Also, make sure that the template can be mobile compatible.
  • Customization: The opportunity to customize templates makes them more dynamic and unique.

E-commerce tools

Selling products and services online requires e-commerce tools. Not all website builders provide this option.

  • Payment processing: Accepting online payments requires a payment-processing tool such as those developed by PayPal, Skrill, Google Wallet and Payoneer.
  • Stock management: Stock management tools can help businesses know how much of each item they have in stock.
  • Conversion tools: With conversion tools, website managers can determine how many visitors are converted into actual buyers.

Custom code

Custom code can give websites more functionality that matches the developer's specific needs.

  • Code injection: By injecting unique code into existing templates, developers can alter designs to make websites more dynamic. Common uses of code include managing data on servers and eliciting feedback from visitors.
  • Code creation: Some website builders provide custom code creation for a fee. Code is often written in languages such as C++, Perl, PHP and Java.
  • Code editing: Code editing tools let developers make subtle changes to improve website functionality and meet the unique needs of each client.

Design services

There are different design aspects that affect website building.

  • Full custom design: Some people without any website design experience may want to hire a professional to create a fully custom design.
  • Logo design: Having an attractive logo is often a good way to improve a site’s branding.
  • Content design: Design services may focus on improving the appearance and usefulness of specific pieces of content.


All websites need hosts that make their designs and information available via the Internet. There are currently a few popular hosting options to know about.

  • Cloud hosting: This is a low-cost option that keeps websites in the cloud.
  • Dedicated hosting: With dedicated hosting, only one website is kept on a server to improve security and efficiency.
  • Shared hosting: Shared hosting is similar to dedicated hosting, but it lowers the cost by creating virtual partitions on the server so multiple clients can use it.

What are different types of website builders?

Content management systems

Content management systems (CMS) make it easy for developers to organize content such as blog posts, videos and images. They may also offer analytics tools that help determine which content options are most useful.


All websites need hosting services. Most online website builders also provide hosting services that make it easy for beginners to start their own sites.

Design tools

Design tools make it possible for website developers to alter images and text placement so they are more attractive to readers.

Domain registration

Website builders that offer domain registration services can give you access to custom website names. This is often seen as an important step for improving search engine optimization and branding.

Who's it for?


Many website builders offer e-commerce and marketing tools that can help businesses attract new customers and improve the online shopping experience. Some of these tools are appropriate for businesses of all sizes, including home-based operations and international sellers.


Because blogging does not require large amounts of storage, individuals can often find low-cost and free ways to share their writing. There are also paid options for people who plan to make money from blogging.


Individuals can use website builders to share their passions with the world. Many website builders are intuitive enough that these users do not even need to learn about Web development or coding to make dynamic websites.

Tech enthusiasts

Internet technology is flexible enough that tech enthusiasts can often experiment with it while learning about new concepts. Aspiring Web developers, for instance, may want to use website builders and hosting options to test unique code.

Marketing professionals

Building attractive websites with diverse functionality has become a standard for marketing professionals trying to help their clients reach wider audiences. Marketing professionals are particularly attracted to website builders that offer SEO tools and social mediation integration.

Company reviews

  • 1&1

    1and1 is a Web host provider and website builder that has been in business since 2003. Although it is based in the U.S., its products are available in nearly a dozen countries.

    • Best for Small companies getting into e-commerce, those who want an affordable way to build websites and those who have little website experience.
  • Wix

    Wix is a Tel Aviv-based company that was founded in 2006. More than 77 million people rely on its cloud-based Web development platforms and tools.

    • Freemium plans: Website owners who don't want to spend money on their sites can choose to use Wix's free or premium plans. The free option displays ads on websites, while paid plans come with a variety of features.
    • Templates: Wix has hundreds of templates that novice website owners can use to build their sites.
    • Domain registration: Customers can register new domain names through Wix or have existing domain names transferred to the Wix platform.
    • SEO Wizard: The SEO Wizard tool from Wix makes it easier for website developers to create content that will get more attention from search engines and increase traffic from visitors.
    • App Market: The App Market gives users access to thousands of free and premium apps that they can use to make their websites more dynamic.
    • Best for New businesses operating on a budget, those who want a personal website and freelancers who want an affordable way to market their skills.

  • Squarespace

    Squarespace is a New York City-based company with offices in nearly 200 countries. Started in 2004, it currently has more than 500 employees working all over the world.

    • Templates: Squarespace has a library that includes thousands of website templates that make it easy for novice and advanced developers to build sites quickly.
    • E-commerce tools: The e-commerce tools from Squarespace let businesses add and manage online storefronts. Drag-and-drop tools, customized settings and commerce templates provide support for businesses of all sizes.
    • Analytics: Analytics tools from Squarespace provide insights into traffic and visitor behaviors so developers can create strategic marketing plans and design sites that match visitor uses.
    • Customer support: Squarespace uses a customer service ticket system that's available 24/7. It also has a large knowledge base section that teaches new members how to use tools effectively.
    • Mobile designs: All websites created with Squarespace's builder are automatically optimized for viewing on a range of mobile devices including smartphones and tablets.
    • Best for Businesses that want to incorporate e-commerce tools into their websites, those marketing their skills online and small businesses looking for ways to reach their customers.

  • is a company that makes it easy for novice website developers to get started without spending much money. The business was launched in 2014.

    • Mobile optimization: Every template included in the company's library has been optimized for viewing on mobile devices as well as larger screens.
    • Image library: has hundreds of images that members can add to their websites for free.
    • SEO tools: Getting a new website noticed isn't always easy, so includes a number of tools that can help index sites and link to social media pages.
    • Diverse plans: Members can choose between four plans that have been designed to match the needs of personal, business and e-commerce websites.
    • Custom domains: Members can register custom domain names that make their websites more attractive to search engines and easier for visitors to remember.
    • Best for Those who want access to site-building tools and e-commerce companies that like simple interfaces.

  • is a Jacksonville-based Web service company that focuses on meeting the needs of businesses. The company was founded in 1997 and has about 3.3 million subscribers.

    • Best for Businesses that want to improve their online reach, companies that need e-commerce tools and new businesses that have little website design experience.
  • Sitelio

    Sitelio is a relatively new company with only a couple years of experience. Despite this, it has gotten attention as an exceptional website design tool that also offers domain registration and hosting services.

    • Free trial: New members get a 14-day free trial so they can try Sitelio without any financial risk.
    • Membership plans: Sitelio offers three membership plans to match a range of budgets and feature needs.
    • Mobile optimization: All membership plans include mobile optimization that make websites just as attractive and functional on smartphones and tablets as they are on desktop computer screens.
    • Free domains: Free domain registration is given to clients who sign up for one-year or two-year subscriptions.
    • Google Analytics: Sitelio's website building tool uses Google Analytics to give developers access to the information they need to improve site performance and boost traffic.
    • Best for Bloggers who want an easy way to spread their work, those interested in website design and companies that need to reach customers with e-commerce tools.

  • is a freemium website builder that provides basic services free of charge. Clients who want to access additional features can choose from several membership options.

    • Design templates: has a library that includes design templates that fit into dozens of categories. Some popular templates are focused on hobbies, animals, religion and security.
    • E-commerce tools: E-commerce tools offered by make it possible to accept online payments, boost traffic and reach potential customers on social networking platforms.
    • Custom forms: The website builder makes it easy for you to create custom forms so you can collect information from visitors.
    • Embedded files: Embedded files, such as music and video, can make websites more dynamic and entertaining without giving visitors the ability to copy content.
    • SEO Wizard: The SEO Wizard from is designed to help website developers get higher rankings with search engines like Google, Yahoo! and MSN.
    • Best for Individuals starting their first websites, businesses taking advantage of e-commerce opportunities and bloggers looking to expand.

  • is a Denver-based business that was founded in 2003. It is currently owned by parent company Rightside Group. contributes to several non-profit organizations including the Electronic Frontier Foundation and Susan G. Komen.

    • Seamless integration:'s website builder uses widgets to seamlessly integrate social media activities with client sites. This potentially creates useful opportunities for branding and marketing.
    • Design templates: Clients have access to over 40 design templates that were specially created to look good on all screen sizes.
    • Design tools: The website builder comes with simple tools that make it possible to crop, enhance and add effects to images.
    • Free trial: All membership options come with a 14-day free trial so new members can decide whether they want to continue using's services.
    • Membership options: offers three membership options to fit the budgets and feature needs of every client.
    • Best for People building personal websites, website developers looking for hosting options and businesses wanting to offer online buying tools.

  • is a Danish company that was started in 2002. Today, it provides a range of domain name registration and hosting services to clients all over the world.

    • Website builder: The website builder from makes it possible for clients to customize templates so they can easily make unique pages.
    • SSL encryption: SSL encryption helps protect information shared between websites and visitors. This is an important feature for any e-commerce company to use.
    • Analytics tools: Analytics tools from offer insight into how websites can match the needs and interests of visitors better.
    • Custom code: Web developers who have experience writing custom code in PHP and MySQL can inject their creations into existing templates to make their websites more functional.
    • Customer support: provides 24/7 live chat support to make sure clients all over the world have access to the services they need.
    • Best for Companies trying to reach a multinational audience, e-commerce businesses and individuals who want a robust design platform.

  • Sitey

    Sitey is an online website construction program that allows businesses and individuals to create their own professional looking website. Companies can choose from a variety of templates and use drag-and-drop tools to create a unique site.

    • Free accounts: Businesses can create a five-page website for free, including 50 MB of storage.
    • E-commerce options: The company offers several e-commerce accounts for access to site-building tools that include SEO help and the ability to take payments online.
    • Add custom domains: Sitey lets customers add their existing domain and use the account tools to modify it.
    • Google-friendly: Easily add Google-friendly keywords to your website as you build so that your pages are easier for your audience to find.
    • Mobile optimization: Every Sitey website is already optimized for mobile browsing across various devices.
    • Best for Sitey is best for individuals or small-to-medium businesses that need to keep customers updated.