PhotoThe Federal Communications Commission (FCC) is preparing to wage war on robocalls and is trying to mobilize the technology industry to join the cause.

The FCC held a meeting with 30 of the industry's major players to talk about ways to hang up on these machine-generated calls, which are closely associated with scams, or products and services of dubious value.

You may be familiar with these calls. A recorded voice might congratulate you on winning a free cruise or tell you your business qualifies for a $250,000 loan. Or, the voice may claim to be calling from the IRS, warning you of impending jail time if you don't pay back taxes immediately – as in right now, over the phone, with a prepaid money card.

Biggest source of consumer complaints

The meeting was intended as a brainstorming session in hopes that Google, Apple, AT&T, and Verizon could find ways to limit or prevent these calls, which FCC Chairman Tom Wheeler calls “a scourge” and the biggest source of consumer complaints.

“They are an invasion of privacy, and this scourge is rife with fraud and identity theft,” Wheeler told the group. “The problem is that the bad guys are beating the good guys with technology right now.”

Wheeler says scammers outside the U.S. can use Voice over Internet Protocol (VoIP) to mislead voice networks. The bad guys have the ability to spoof a legitimate phone number that easily fools most caller ID programs.

FCC Commissioner Ajit Pai pointed out that there has already been some productive accomplishments in this area. He points to a 2013 competition among developers that resulted in Nomorobo, an app that he says has already stopped more than 126 million robocalls.

“We know there is a problem,” said FCC Commissioner Mignon Clyburn. “We know how much consumers dislike these calls. We know the public is frustrated, because they assumed that after they registered for the Do Not Call list, this would stop. It did not, so now it is time to take some real action.”

Previous action

The FCC has already taken some action. A year ago it adopted a proposal making clear that consumers have the right to control the calls they receive on both landline and wireless phones. That move also gave providers permission to implement robocall-blocking technologies.

Wheeler says the government needs tech firms to take it from here, noting that scammers are using technology to stay well ahead of regulators.

“It’s not as if good guys [are] standing idly by,” Wheeler said. “But we need more urgency.”

The tech firms attending the meeting apparently got the message. Reuters reports most have signed on to become part of a robocall strike force that will report back to the FCC in October on what it has come up with.

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