Fresh off its partnership with Pizza Hut to provide more plant-based options in the fast-food industry, Beyond Meat is revealing details about two new products that it will be debuting next year.
The company announced Monday that it will be releasing two new versions of its Beyond Burger nationwide in early 2021. Officials say the new offerings will be an improvement over current plant-based options.
“The new iterations are designed to meet consumers’ growing demand for plant-based proteins that deliver on both taste and nutrition, while featuring an enhanced meaty flavor and the craveable taste consumers love, with an even better nutritional profile,” the company said in a press release.
More sustainable burgers
Beyond Meat says the two new versions of the Beyond Burger will be its most nutritious patties to date, with 35 to 55 percent less saturated fat than traditional 80/20 beef burgers. It also says the burgers will have lower overall fat and fewer calories than that same beef burger, as well as more B vitamins and minerals when compared to the micronutrient profile of beef.
"I am personally thrilled to introduce this new Beyond Burger platform as it speaks so clearly to what our brand and company stands for,” said Ethan Brown, CEO and founder of Beyond Meat. “Our commitment is to provide consumers with absolutely delicious plant-based meats that are better for people and the planet, no sacrifice required.”
“Just as you can find different varieties of ground beef, consumers will now have more choice to satisfy their individual nutritional needs and preferences," Brown concluded.
The company says a preview of the two new burgers will be available at an exclusive event in Los Angeles that takes place from Nov. 18-20.