Nabisco

My experience has been horrible. I don’t understand why the company is advertising ‘cinnamon’ flavor and there is absolutely none on the cookies. I’ve decided since you don’t care about the consumer, I’ll take my money to a company that cares and NEVER false advertise. Why lie? Why defraud your consumer? I’m going to post this on social media so others don’t lose their money.

What the heck did I just buy? These are no longer worthy of a brand name. They should be packaged in a plain white box with black lettering that simply states "cinnamon Graham Crackers". The word cinnamon should not be capitalized and printed in the smallest font possible. Why you ask? Because there is hardly any cinnamon/sugar on them. This is NOT what I was expecting and I hope someone at Nabisco reads this. I wonder if you think you are fooling us or trying to get us to stop buying these. I am one that will NOT be buying this new formula. Think back to when New Coke was introduced. You should learn from others mistakes and stop being so stingy with your ingredients. Coca-Cola suffered from their mistake and I'm guessing you will also. Based on other reviews, I am not alone.

I use to love these and the cinnamon ones as a child but when I bought a box today and opened them up I was so disappointed with my first bite. They taste nothing like they use to. Well it's safe to say I won't ever eat these again... I guess that means no more s'mores.

I have always loved cinnamon and honey crackers by Nabisco since I was a kid, but recently I bought a box and looked forward to snacking only find how tasteless they were the "cinnamon" crackers. They thin had no cinnamon taste whatsoever and of all things would break up in your hands if you try to break off a section of a cracker. I was astonished to my cracker fall apart as I only wanted to dip it in a glass of milk. Well that will not happen again. I threw them out in the trash, a waste of money. And the cost is the same, no change. Oh well, maybe and I hope a positive change comes out of this disappointment. Nabisco! Wake up, this is a crime, to fool and sell this product of great history since I was a kid, to the customer. Shame on you.

... We saw a change in the taste and texture of Graham crackers many years ago -- it has to be at least a decade now. Until that time, there was no other brand that came close -- Christie was the best. I stopped buying it back then because the new recipe was truly disgusting. I then tried other brands, but they were all bad. Well, I went to the store this morning and bought a box on a whim, hoping that they might have paid attention to the many, many complaints and returned to the previous recipe. They did not, and straight in the garbage went the box. Why "fix" it? It wasn't broken -- far from it. SMH.

I used to buy these weekly for the kids and myself and I really not sure what or why you changed them but they're now complete TRASH!! TRASHHH!!! Please change them back to how they used to be!! TRASH!!!! Trash!!

Go figure, just like everything generally speaking the quality and integrity has dropped and the price has gone down, I call that close to a scam now these days. These USED to be delicious crackers specifically the cinnamon have drastically changed in taste and quality and the nutrition facts have remained the same, smaller cracker, textured slightly different lacking in sugar and natural cinnamon. It's almost artificial tasting-rather tasteless huge letdown and they still want to maximize their dollar earned while letting the American people down from a great product we all knew and grew to love.

I've been eating graham crackers since I was a small child. I'm now over 70 & will not be buying Nabisco Graham Crackers anymore. I may try some other brands to see if they are better! A few years ago I noticed the reduction in size but kept buying them anyway. Recently the change in flavor is unbelievable! I checked the box to make sure I hadn't bought no fat/ no sugar. No! they are supposed to be the regular crackers, but they are minus taste!

I grew up eating Nabisco Graham crackers. A few years ago I noticed a negative change when they started manufacturing them in Mexico. They seemed to fix the problem. But now I am seeing another problem. The cinnamon Graham crackers are terrible. Just as another reviewer said on this site, now there is barely any cinnamon taste or sweetness, and the top of the Graham cracker, which used to look normal with cinnamon and sugar crystals on top, now looks like whatever ingredients they used are baked right into the cookie. All I know is they are terrible. Should have stuck to the old recipe. Then I opened a box of the honey Graham crackers and they were usually thick. There seems to be some quality control issue going on...anyway, I am reluctant to buy more. Shame because it was my family's go-to snack for decades.

Big disappointment! Went to introduce my son to the graham crackers I loved as a kid. Much to my horror, it wasn't the cinnamon sugar graham crackers of the past. Upon his first bite, he stopped chewing and stared at me saying, "there's no flavor". I took a bite and verified that I wasted money on these wretched, flavorless crackers! Nabisco, what the hey? Where did the sugar - and FLAVOR go??