
Andrew of Los Angeles, CA on Sept. 16, 2010
While I would have once classified myself as a loyal Banana Republic customer, my recent experience with your account services department has caused a dramatic change in my relationship with your company. In June, I visited a Banana Republic store, eventually purchasing several hundred dollars worth of merchandise. Upon checkout, I was solicited by the clerk to open a Banana Republic card, an offer which came with the incentive of a 20% discount to be applied to my total purchase price. This seemed like a satisfactory deal. After verbally verifying with the clerk that I would be opening a store card, I filled out the paperwork and completed my purchase.
Three weeks later, I received a letter in the mail containing not a store card, but rather a Visa credit card designed to be spent anywhere credit cards are accepted. Immediately, I contacted Banana Republic account services to rectify the situation. The customer service representative guaranteed that my account would be converted from a Visa card to a store card. Appeased, I thanked the representative and hung up the phone.
Several weeks later, after not receiving a store card in the mail, I followed up with a phone call to Banana Republic card services. The customer service representative with whom I spoke could not explain to me why my account had not been converted to a store account, however, he assured me that the change would occur. A little taken aback, but overall trusting in Banana Republic's core values, I believed the representative.
Again, after a couple weeks, I still had not received a store card, so I followed up with card services again. To my surprise at the time, my request had still not been processed. I was assured, for the third time, that my account would be downgraded to a store card. Finally, today, September 15th, 2010, three long months after opening an account with Banana Republic, I again contacted card services. This time, the customer service representative told me that because the request to convert my account to a store card was submitted more than 60 days after I opened the initial account, the request was denied. I told him this was completely ridiculous because I had been trying to have my conversion request processed for the last 3 months, essentially from the day I had received the card.
I asked to be transferred to a supervisor. This is where the plot thickens. Whereas before, perhaps, I was a victim of poor customer service, now I began to become aware that, truly, I am a victim of fraud. The supervisor informed me that because I opened the card before my 21st birthday, Banana Republic is unable to downgrade my account to a store card. Needless to say, I have been swindled and lied to. I have now contacted Banana Republic card services at least 4 times. Each time, up until today, I have been assured that Banana Republic would take care of my request. Today, however, your supervisor told me that there was nothing he could do and allowed me to close my account as a very dissatisfied customer.
I find your company's lack of concern for its relationship with a loyal and paying customer appalling. Currently, I hold no balance with Banana Republic. Over my lifetime, I have spent several thousand dollars through a combination of store and online shopping. However, after today, I can say with unwavering confidence, that I will never again shop with your company or any of its sister companies. An organization that ignores requests, lies, swindles its customers and shows disregard for the production of a poor corporate image is not somewhere where I can deign to spend even one dollar.
Especially during financial times such as these, it seems that Banana Republic would hold the value of its promises in higher esteem. I am thoroughly disgusted with my experience with your company and I will be sure to circulate my disgust among my social circles, networking websites and customer satisfaction forums. No one should be forced to endure the complete lack of concern and integrity that I have suffered at the hands of Banana Republic.