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Consumer Affairs

Saab Reaches the End of the Road

Game over; Swedish automaker is out of time and out of money


PhotoFor at least nine months, Saab's owners have been hoping to restart the troubled brand, left at the side of the road by General Motors along with Saturn, Pontiac and Hummer back in 2009. 

But the struggle to get Saab rolling again came to an end this weekend, as its Dutch owners admitted defeat and filed for bankruptcy and liquidation. A Swedish court approved the action  Monday.

GM can take credit not only for dumping Saab in the first place but also for vetoing a rescue attempt that included Chinese investor Zhejiang Youngman Lotus Automobile.

GM still owns a small part of Saab and holds licenses to key technology. When it nixed the latest resuscitation plan this weekend, Saab's Dutch owners conceded the deal was dead and so, therefore, is Saab, ending a 60-year run as one of the world's most idiosyncratic cars.

Jet fighters

PhotoSaab, whose roots are in aviation, was nothing if not innovative. Its front-wheel-drive cars proved a sporty car could also perform well on ice and snow.  Saab's engineers pioneered everything from small-block engines to the now-ubuiqitous teardrop shape and even came up with headrests that actually protected occupants' necks in crashes.

The first Saab prototype was unveiled in 1947 and quickly became a favorite of weekend racing enthusiasts, as it demonstrated that a daily driver didn't have to be dull. The cars became legendary for their speed, handling and safety, although reliability was not always on a par with other European marques.

Many enthusiasts wrote off the reliability problems or blamed them on poorly-trained dealer personnel.

"I bought an eight-year-old 9-3 four years ago. I haven't had one single problem with it. The only money I've spent is the annual cost of the MOT certificates and two new front tires," said happy Saab owner Steve earlier this year. "I think my Saab was a bargain, a powerful luxury car at a low price, and extremely reliable!"

PhotoIn the Swedish town of Trollhattan, emotions ran high, Reuters reported, as townspeople prepared for the loss of 3,500 high-paying jobs. The plant has been idled since April and most workers knew the end was near but held out hope of a last-minute rescue.  

A niche player, Saab's latest owners had hopes that the fast-developing Chinese market would at last allow Saab to crank its plant up to its full capacity of 100,000 cars annually.  

Swedish rival Volvo, now owned by China's Geely Automobile Holdings Ltd., made almost 400,000 cars last year and plans to sell at least 50,000 of them in China this year.


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Jason Hepner (Mon, 19 Dec 2011 23:48:51 +0000): First they ruined the car, then they killed it... #notwinning
James Alexander (Tue, 20 Dec 2011 02:26:03 +0000): As a present owner of a Pontiac Montana the attitude of "government motors" has convinced me to never (and I am serious) never, to purchase another 'government motors" auto. I have never been a fan of Ford but that is the only option I can see if I want to buy an American built auto. At one time I was a strong supporter of Chrysler until they decided that they would not stand behind their products. As a matter of fact, a factory rep in Atlanta when I told him I would never buy another Chrysler (I had three at the time) a maxi van, a plymouth mini van, a dodge running gear motor home and the paint was peeling from the voyager and he stated "I'm sorry you feel that way". I will need another mini-van due to my wife being handicapped so it will necessarily be one built in Asia. Sorry union workers, you have picked loosers to work for.
Eric Schneck (Sun, 25 Dec 2011 23:09:01 +0000): When GM came to the government asking for assistance, Obama's group mandated that they trim the product line. This is why our beloved Pontiac and others were cut. It was the "cost of doing business" basically, and it sucks. I've said it before - the car manufacturers should have been denied any bailouts and then gone into bankruptcy. They would have restructured and emerged on their own, like the airlines did. We, the American people, didn't need to fund them when we were already facing our own issues. No one comes to my aid like that when I screw up. By the way - want to see a car manufacturer that really doesn't care? Look at Suzuki. Terrible! Unless it's a motorcycle or outboard engine (#1 and #2 for importance respectively), they don't care.
Frank Cole (Tue, 20 Dec 2011 14:37:53 +0000): Someone dropped the ball in the terms for the taxpayer funded bailout of GM. Part of the agreement should have been for GM not being allowed to interfere with any purchase of Saab by another investor such as Zhejiang Youngman Lotus Automobile. GM ruined Saab and as a consumer will remember this when it comes to my next vehicle purchase. Boy, that Saab 96, 1960-1980, was a real beauty.
Jay Joseph Laurence Wolf (Mon, 26 Dec 2011 18:14:40 +0000): Poor management means government bailout? Are you high?
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