Is distracted driving really as bad as federal regulators say it is?
To U.S. Transportation Secretary Ray LaHood, the answer is obvious. He says about 5,500 people died and 500,000 people were injured in 2009 because of distracted driving and he has no intention of being distracted from his campaign to stamp out texting and cell phone use while driving.
LaHood's focus on distracted driving has been generating lots of pushback lately from those who say there are plenty of bigger issues worthy of LaHood's attention.
One such critic is Adrian Lund, president of the Insurance Institute for Highway Safety (IIHS), who says texting bans haven't been effective in reducing distracted-driving crashes.
"Texting bans haven't reduced crashes at all. In a perverse twist, crashes increased in three of the four states we studied after bans were enacted," said Lund. "It's an indication that texting bans might even increase the risk of texting for drivers who continue to do so despite the laws."
A study by the Highway Loss Data Institute last year found no reduction in crashes after states banned texting by drivers. LaHood called that study "completely misleading."
But Lund said LaHood is ignoring "the endless sources of distraction and relies on banning one source or another to solve the whole problem."
The former head of the National Highway Traffic Safety Administration (NHTSA), Jeffrey Runge, also weighed in on the issue recently, telling USA Today last week that LaHood should focus on bigger causes of traffic deaths and injuries.
But LaHood is not being moved by his critics.
“We will not be deterred by false choices about addressing distracted driving on the one hand and alternative critical safety issues on the other,” LaHood said today in Washington.
LaHood said his department remains focused on addressing drunken driving, putting babies in car seats and wearing seat belts. But in a follow-up letter to USA Today he said, "the fact remains that from 2005 to 2008, distraction-related fatalities jumped from 10% to 16% of all traffic fatalities on American roads. And that jump could only be the tip of a very deadly iceberg as the number of text messages spiked from 7 billion per month in 2005 to about 173 billion per month in 2010."
LaHood is concerned about not only mobile phones but also hands-free calls made using vehicle information and entertainment systems such as Ford Motor Co.'s Sync and General Motors Co.'s OnStar.
LaHood said he will meet with the chairmen of Ford and Chrysler Group LLC in Detroit next week about curbing distracted driving. He said he has already spoken with executives of General Motors, Toyota Motor Corp., Nissan Motor Co., Honda Motor Co. and BMW..
He has also been encouraging corporations to ban mobile phone use and texting by fleet drivers.
Safeway last year banned drivers of its 797 tractor-trailer trucks and 403 home-delivery trucks from talking or texting, including hands-free devices, while operating its trucks, a company spokesman said.