From the beginning, banks have been under fire for their
role in the housing industry collapse. That pressure has only intensified in
the wake of disclosures about possible foreclosure abuses.
But what about the role of the real estate industry? Urban Land Institute (ULI) Chairman Jeremy
Newsum says developers and brokers must
accept their "proper share of the blame" for the series of missteps
leading to the global economic recession and the housing and commercial
property decline.
"There
were many keys to this bomb and we held one," said Newsum, executive
trustee of U.K.-based Grosvenor Estate. "The fact is, we (real estate
industry professionals) lost control of the agenda. Real estate is about buildings
and the people who occupy them, collectively forming an urban community. Real
estate is not primarily about money, and we should not have allowed real estate
to become just another playground for financial engineers."
Newsum
made his remarks this week at ULI's 2010 Fall Meeting in Washington.
From the
recession of 1991-92, housing prices slowly recovered, until they picked up
speed in an era of rising prosperity and falling interest rates. Home values
began to accelerate from 2002 to 2006, when they peaked.
The next
big thing
After
the dot-com stock implosion, investors were looking for ways to generate large
returns. Buying and "flipping" properties, as well as trading in securitized
mortgages, provided another "get rich quick opportunity."
The
resulting collapse in home values, caused in part by a tidal wave of
foreclosures, has devastated housing markets where prices had risen the most -
southern California, Arizona, Florida, and Las Vegas. Homes in some of these
areas have lost as much as half of their value.
The
crisis threatens to spread to the commercial real estate sector, where
developers overbuilt and now, with a shrinking economy, can't keep commercial
space rented.
The new
normal
According
to Newsum, the "new normal" for the industry is one that is focused
on the operators - the creators and owners of real estate who view their
businesses as a long-term investment. The "old abnormal" was real
estate being the "puppet of finance," he said, with real estate
viewed more as an investment opportunity than a building for occupation.
During
the boom Newsum said it became increasingly common for large financial institutions
to hold direct portfolios of real estate. He sees that as a mistake, pointing
out that those managing the portfolios are, by the nature of their business,
more apt to give far greater priority to "collecting the rent checks"
than analyzing real estate fundamentals or ensuring the well-being of building
users.
"All
those involved in restructuring portfolios - holders of equity and debt, plus
the managers - must use the real estate business model as the right long-term
structure for the industry," he said.
Closed-ended
real estate funds
Newsum
also pointed to closed-ended real estate funds (generally unlisted private real
estate funds with a fixed fund size and a limited term, typically 5-10 years)
as being "inherently unstable," in that they "blithely
ignore" the long-term nature of the underlying assets. For the industry to
restabilize, he says these funds should "always be a sideshow, rather than
the main event," and not become the industry norm for how and when
properties are bought and sold.
"The
era when funds predominated is over, Newsum said..
Did
anyone do it right? Newsum points to Hong Kong, which he says is now dominated by companies focused on the long term. It's
an example, he says, of what the industry should strive for in the United
States and Europe.
To
attract the best and brightest to the real estate industry, Newsum suggested
that seasoned professionals must put more effort into "selling the slow
buck" and emphasizing the value of long-term thinking to the next
generation of younger practitioners, whose penchant for instant gratification
will not serve them well in real estate.