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Bumper Stickers Linked to Road Rage

Drivers who display 'territory markers' more prone to aggression

June 25, 2008

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Drivers who display bumper and window stickers on their vehicles are more prone to road rage, say researchers at the University of Colorado. A similar study earlier this month found that parents who rant and rave at sporting events are also likely to lose it in traffic.

The Colorado researchers say their study found that motorists with personalized items on a vehicle are more likely to be aggressive drivers.

Assessing the behavior of 500 drivers, they found that in the face of provocations such as being stuck in traffic, owners of cars covered with stickers and trinkets -- known as territory markers -- were more likely to act on their anger by flashing lights, tailgating and blocking other drivers.

Drivers with at least one marker in or on their car were 15 percent more likely to retaliate when they felt their territory had been threatened.

Also, the researchers said:

• The more markers a car has, the more aggressively the person tends to drive when provoked.

• The specific content of the stickers -- be it "Grumpy old Git or "Baby on Board" -- did not make a difference in how aggressive the driver was.

• Drivers who do not personalize their cars get angry, too, but they do not act out their anger; instead, they fume and mentally call the other driver rude names, but then move on.

Earlier this month, Maryland researchers reported that parents who act out at their children's sporting events are likely to do the same behind the wheel.

According to their study published in the June issue of the Journal of Applied Social Psychology, if you have a tendency to become upset while driving, you're more likely to be the kind of parent who explodes in anger at your kids' sports matches.

Jay Goldstein of the University of Maryland School of Public Health says that ego defensiveness, one of the triggers that ignites road rage, also kicks off parental "sideline rage," and that a parent with a control-oriented personality is more likely to react to that trigger by becoming angry and aggressive.

By surveying parents at youth soccer games in suburban Washington, D.C., Goldstein found that parents became angry when their ego got in the way.

"When they perceived something that happened during the game to be personally directed at them or their child, they got angry," said Goldstein. "That's consistent with findings on road rage."

And the parents who Goldstein defines as control-oriented were far more likely to take something personally and flare up at referees, opposing players, and even their own kids, than autonomy-oriented parents, who take greater responsibility for their own behavior.

"In general, control-oriented people are the kind who try to 'keep up with the Joneses,'" Goldstein said. "They have a harder time controlling their reactions. They more quickly become one of 'those' parents than the parents who are able to separate their ego from their kids and events on the field."

However, Goldstein says, even autonomy-oriented parents get angry, and when they do, ego defensiveness is the trigger. "While they're more able to control it, once they react to the psychological trigger, the train has already left the station."

Effect on kids

Fan rage in professional sports has been studied, but there is little data on why parents erupt in anger at their kids' sports matches, something that's happening more often, according to coaches.

"What effect does that have on the kids? Parents have tremendous influence over how their child interprets an experience by what parents do and say," said Goldstein, who once ran youth soccer events professionally. His interest in finding out more about parental anger started with an incident at one of those tournaments.

"A parent snapped and struck a child, not her own. I thought 'there's more to this than being a bad parent.' What would trigger that kind of reaction?"

Getting angry

In 2004, Goldstein enlisted voluntary input from 340 parents attending their kids' soccer games in the Washington suburbs. Before the game, parents filled out a questionnaire that would identify them as either control or autonomy oriented.

As soon as the game ended, parents answered another questionnaire that revolved around what, if anything, during the course of the game may have caused them to become angry, defined as "an emotional state that varies in intensity from mild irritation to intense fury and rage."

More than half of the parents, 53 percent, reported getting angry, to some degree, during the game. The sources of the anger were most often the referee and their own children's teams. Most parents reported getting only slightly angry for less than two minutes.

About 40 percent of the parents reported responding to their anger with actions that ranged from muttering to themselves to yelling and walking toward the field.

"Regardless of their personality type, all parents were susceptible to becoming more aggressive as a result of viewing actions on the field as affronts to them or their kids," said Goldstein. "However, that being said, it took autonomy-oriented parents longer to get there as compared to the control-oriented parents."

Interventions

Goldstein hopes to follow with more studies that look at other geographic areas, populations and sports.

"This study was predominantly white middle class parents," he said.

He also hopes to study effects of sideline rage on the kids. "Parents won't change until they realize they're hurting their children."

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