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Arby's Offers Healthier Kids' Meal

February 8, 2006

Childhood Obesity • Most Kids' Meals Exceed Suggested Daily Intake • Safeway, Warner Bros. Promote Healthful Kids' Food • Childhood Obesity Holding Steady, Study Finds • Doctor Offers Antidote To 'Super-Size Me' Diet • Spanish Language TV Linked To Latino Child Obesity • States Get Poor Grades on School Food • More Sleep Time May Cut Child Obesity • Kellogg Pledges Food Marketing Changes • Consumer Group Scolds Nickelodeon • CSPI: School Food Plan Should be Law of the Land • TV Food Ads Make Obese Kids Hungrier • Study Finds Food is Most-Advertised Kids Product • Senate Eyes Stricter School Lunch Standards • More Teens Having Weight Loss Surgery • Sedentary Teens More Likely to Have Higher Blood Pressure • Poll: Obesity Top Health Issue for Kids • Pediatricians Want Stricter Controls on Junk Food Ads • Brits Take Action on Junk Food Ads Aimed at Kids --- • More ...

Amid growing complaints from health advocates about calorie-laden choices at fast food restaurants, Arby's is the latest chain to offer up what it says is a healthier alternative for kids.

The restaurants now offer a deli-style "crustless" Market Fresh Mini Sandwich, fruit cup and milk or juice in a Kid's Meal.

A spokesman for the fast food chain says the sandwich, with the crusts cut off, is a first for the fast food industry.

While Arby's still has "curly fries," the restaurant says moms can now choose to substitute a fruit cup with red seedless grapes and diced apples as their child's side item. Beverage choices include 100% fruit juice, 1% Chocolate Milk and 2% White Milk.

"The new Kid's Meal menu offers fun new options kids and parents will both love, including healthier choices, when dining on the go," said Debbie Pike, Chief Marketing Officer, Arby's Restaurant Group, Inc.

Arby's did not disclose the caloric content of the new kids' meal in its press release. However, it has posted nutritional information about its food on its Website.

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