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BMW Dealers Settle Price-Fixing Charges

August 13, 2005
New York Attorney General Eliot Spitzer has reached a settlement with two New York BMW dealers accused of pr price-fixing and customer allocation.

An investigation by the Attorney General’s Antitrust Bureau found that, in an effort to suppress competition, two former employees at the competing BMW dealerships discussed with each other retail selling prices available to customers, and sought to divide customers by geographic area.

The dealerships are Holtz House of Vehicles, Inc., located in Rochester, and Towne BMW, Inc., located in Buffalo.

The communications between the dealership employees included verification of prices quoted by Towne employees to customers from the Rochester area who were seeking to, or had received, prices quoted from Towne. The communications also included verification of prices quoted to Buffalo area residents who sought quotes at the Holtz dealership in Rochester. In some cases the employees at the dealerships called each other to compare price quotes and also to discourage competition between the dealerships.

"Customers are entitled to shop and buy cars at prices that each dealer sets by itself," Spitzer said. "This case should be a wake-up call to auto dealers in New York that they must compete independently, without colluding on prices or allocating customers."

In settling the case, each dealership agreed to pay $5,000 to the State for the costs of the investigation, and each will implement an antitrust compliance program.

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